What are the responsibilities and job description for the Marketing Manager position at OuterFactor?
The Marketing Manager at OuterFactor is responsible for leading our marketing efforts across digital, product, channel, and content marketing. This is a 100% remote role and reports directly to the CRO. Why OuterFactor? At OuterFactor, we redefine the mobile device accessory industry by delivering rugged, high-quality, and cost-effective solutions designed specifically for the needs of our Enterprise customers. Our commitment to innovation, meticulous design, and enterprise-first solutions sets us apart from overpriced and consumer focused competitors, making us a leader in the market. We offer excellent benefits including : - Paid Maternity and Paternity Leave - 401K Match - 4 Weeks PTO - Comprehensive Benefits Package Key Responsibilities : Strategy and Execution
- Own, develop, and execute marketing strategy and growth opportunities for the company.
- Serve as the subject matter expert across the entire marketing funnel.
- Manage and own the relationship with external marketing agencies, ensuring alignment with company goals, brand strategy, and campaign execution. Content Creation & Branding
- Create engaging content for digital channels including web and social.
- Develop high-quality visual and written content for marketing campaigns, sales materials, and product promotions.
- Oversee and manage the design and execution of the company’s website redesign. Trade Show & Event Marketing
- Design and develop marketing materials, booth setups, and visuals for trade shows, client events, and conferences.
- Manage the logistics and branding strategy for event-based marketing initiatives. What to Expect : We are looking for a highly driven, self-starter who thrives in an entrepreneurial environment. You should be comfortable managing projects independently, problem-solving proactively, and identifying opportunities without direct input. A typical day may include : - Managing social media, analyzing engagement, and adjusting tactics - Monitoring key performance indicators (brand awareness, campaign effectiveness, lead conversion) - Overseeing eCommerce, website, SEO, and SEM initiatives - Creating and managing co-marketing initiatives with partners - Leading design and project management for the website redesign Required Skills & Experience :
- 5-8 years of experience in B2B marketing
- Strong proficiency in InDesign, Photoshop, Illustrator, and other design tools.
- Excellent copywriting skills with the ability to create compelling marketing content.
- Experience with marketing automation tools.
- Proven ability to manage design projects. Powered by JazzHR
