Demo

Director of Sales

Pacifica Hotels
Cambria, CA Full Time
POSTED ON 3/7/2025
AVAILABLE BEFORE 5/7/2025

Oceanpoint Ranch is actively searching for a Director of Sales to join the team. The Director of Sales will be an integral part of the team and oversee revenue generation for all sales segments including corporate business transient, tour and travel, group and catering revenue.

Set amidst 9 acres of lush grounds and classic California coastline, guests will find modern comfort and convenience in an unparalleled setting that hearkens back to simpler times. From brand new ranch-chic guest rooms to lawn games to a private trail to the shores of Cambria’s Moonstone Beach, Oceanpoint Ranch is the perfect place for our guests to unplug.

 

Core functions of the position, but are not limited to the following;

    • Developing new accounts, maintain existing accounts and implement sales strategy to achieve revenue goals and maximize profits for the hotel while maintaining guest satisfaction.
    • Direct the day to day activities of the Sales Team, assist with the planning, organizing for each revenue segment including food and beverage; assign work for each manager, develop and communicate strategies and goals.
    • Create, train and motivate those responsible for developing new accounts, existing accounts for all segments including food and beverage.
    • Ensure group and catering operational procedures are in place and being followed by all team members within the hotel.
    • Manage all human resource-related actions in accordance with the Company rules and policies.
    • Achieving or exceeding individual and team sales goals and hotel budget.
    • Analyze current/potential market and sales trends and coordinate all activities to maintain and increase revenue and market share through added business volume and rate.
    • Seeking new customers through strategic outbound sales efforts for all segments.
    • Solicitation of new and existing business to meet/exceed revenue goals. Including cold calls, direct sales calls, sales blitzes, and hotel tours.
    • Monitoring sales team activities/performance to ensure revenue goals meet or exceed established plan and accurately reporting to management
    • Collaborate with corporate Revenue Management resources to help make informed decisions and maximize revenue.
    • Developing and maintaining positive relationships with peers and competitors.
    • Providing support and coaching for team members to drive high levels of performance, job satisfaction and ensure they reach their booking goals and revenue budget.
    • Training and empowering sales team members to exercise good judgement and make profitable business decisions.
    • Develop/maintain knowledge of market trends, competition to ensure group and catering offerings are in-line with the market.
    • Displaying leadership in guest hospitality, exemplifying customer service and create a positive example for guest relations.
    • Executing and supporting the operational aspects of business booked (e.g., generating proposals, writing contracts, customer correspondents, etc.)
    • Completing ongoing sales objectives and action plans as directed by Corporate Director of Sales.
    • Completing all weekly, monthly and quarterly reporting on accounts, individual, segment and tier production.
    • Partner with Revenue Managers and General Managers with weekly calls to review and update 30/60/90 day group & catering forecasting in order to meet and/or exceed our budgeted goals.

    **Management retains the discretion to add or change the duties of the position at any time**

    Overseen Markets:

    • Business Transient
    • Group Business
    • Banquet Catering

     

    Salary: $80,000 - $90,000 per year

     

    Health Benefits, Travel Perks & More
    Medical, Dental and Vision Insurance, 401k, and Paid Time Off are offered with this position along with a Team Member Travel Program, encouraging each team member to visit sister properties and enjoy exclusive team member rates for rest and relaxation. 

    Salary : $80,000 - $90,000

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