Brand Marketing Manager

Job Details

Description

PAPE’ GROUP, INC. – EUGENE, OR – CORPORATE

BRAND MARKETING MANAGER:

Are you a strong marketing project manager? Do you enjoy working with others and setting them up for success? Are you great at balancing priorities and getting projects to the finish line? If you answered yes, we want to hear from you! Pape’ Group Inc. is looking for a Brand Marketing Manager to join their team. If you are ready to make a career out of making a difference, then you are the person for this team!

At Pape’, you can count on us to heavily invest in your career through training, resources, and support. We want to see your career flourish, and in turn, provide excellent compensation, work-life balance, and benefits for you and your family. Come join our team!

WHAT YOU'LL DO:

As our Brand Marketing manager, you will be responsible for partnering with Pape' Material Handling, Pape' Kenworth, and Ditch Witch West Operating Companies to align their business objectives with cutting-edge marketing strategies. This role focuses on driving growth and brand recognition through traditional and digital marketing initiatives.

Key responsibilities include developing and executing innovative, omnichannel marketing plans that integrate digital advertising, email marketing, content strategy and website optimization. The ideal candidate will transform qualitative and quantitative data into actionable insights, creating campaigns that deliver measurable ROI while aligning with each Operating Company’s goals.

This position requires close collaboration with regional and corporate leadership teams to ensure marketing efforts reflect the company’s vision and objectives. It involves managing the end-to-end marketing lifecycle, from strategic planning to execution and performance analysis, using project management tools to track progress, ensure timely delivery, and maintain accountability.

WHAT YOU NEED:

• A strong background in digital marketing, advertising, and website management, with experience using Salesforce Marketing Cloud and content management systems (CMS).
• Exceptional communication skills, both written and verbal, with experience presenting to executive teams and stakeholders.
• Self-motivated and results-oriented, with strong organizational skills and a commitment to delivering on deadlines.
• Bachelor’s degree in Marketing, Communications, or a related field, or equivalent experience (4–7 years in a similar role).
  
  

Preferred Skills:

• Experience in managing cross-functional marketing campaigns, including paid media, social media, email marketing, and website updates.
• Familiarity with emerging trends in AI-driven marketing tools, personalization strategies, and marketing automation.
• Strong project management capabilities, with proficiency in tools like Trello, Basecamp or Jira.
• Prior supervisory experience strongly preferred.
• Outstanding interpersonal skills and an ability to establish strong relationships with all levels of the organization as well as build relationships with outside resources.
• Ability to plan, prioritize and manage multiple tasks in a fast-paced and rapidly changing environment.
  
  

Why work for Pape’:

• Competitive pay based on your skills, training, and experience level.
• Outstanding benefits including – 401(k) & Roth 401(k) Retirement Plans with Company Match; Medical, Dental, Vision and Prescription Insurance; Flexible Spending Accounts (Flex Plans); Life Insurance; Short- and Long-Term Disability Insurance; Employee Assistance Program; Online and Instructor-Led Training; Tuition Reimbursement for Training Programs.
• Progressive Vacation Plans, Sick Leave & Paid Holidays – Members receive 80 hours of vacation (First year is prorated for new hires based on start date), 40 hours of Sick Leave, and 7 paid holidays each year. Papé vacation plans also have tiers based on your seniority, so as your seniority grows, your vacation time off does as well.
• Advancement – Pape’ is a dynamic, growth-oriented organization with a focus on promoting from within.
• Stability and reputation — Pape’ is a family-owned, fourth-generation company with over 160 locations, over 4,500 members and 85 plus years of experience. Pape’ is known for their stability, honesty and integrity.
• Equipment – We have the largest equipment inventory in the West and an unparalleled parts inventory!
• Employee impact – Enjoy an open-door policy where your voice will be heard and your opinions will matter.
• Training – You will be provided with training and mentoring to prepare you for your role and continued learning to grow your skills.
  
  

The Pape’ Group maintains a drug-free workplace and as such, requires candidates to successfully pass a pre-employment drug test.