Community Relations Director

The Community Relations Director (CRD) is responsible for maintaining occupancy goals, sales and marketing goals and managing all sales and marketing activities.

First and foremost, be a Parkland Memory Care brand and culture ambassador. It is a requirement to learn and communicate Parkland Memory Care’s Values, Mission, and Culture Keys while present in the communities.

General responsibilities include, but are not limited to:

1. Work with Community Marketing Team to develop monthly and quarterly marketing plans, determine sales ,goals, community outreach focus and to plan special and lead generating events.

a. Closing Goal of 30% tours to move-in

b. Closing Goal of 70% direct inquiries to scheduled tours

c. Conduct a minimum of 4-5 home visits to build relationship with potential resident(s)

d. Conduct a minimum of 20 quality community visits per month.

2. Embrace and Execute the 4 Step Connection Process.

3. Manage all inquiries with urgency in a systematic approach that follows all leads until move in, or are placed in another environment.

4. Complete Sit Tour Sit Process with potential residents and family. Take Deposits and generate move in date.

5. Develop relationships with medical professionals and the local Community at large to inform them of the services offered at the senior care Community to promote mutally beneficial referral relationships.

6. Use computer programs supplied (CRM) and document the connection process and ALL follow up in the notes section; Review with Executive Director and Home Office team at least weekly during sales call.

7. Communicate sales progress and any challenges or concerns regarding progress with the Executive Director. If there are hot direct inquiries that need the Executive Director’s attention for assessment or additionalfollow-up, alert and work with him/her toward a successful move-in.

8. Monthly inventory of all collateral and promotional materials. Timely request to home office to ensure materials are available for sales and marketing.

9. Take Deposits, provide all necessary paperwork to ED to complete move in.

10. Daily walk through of community to ensure tour ready and model apartments are ready to show.

11. Maintain a sales and marketing tour book for the Community.

12. Responsible for completing the daily sales report and sending to appropriate home office personnel at end of business.

13. Participate in professional and in-service training on a regular basis. Under the direction of the Executive

Director train all Community personnel on how to take inquiry calls, complete inquiry cards and conduct tours; Schedule on-going training, as needed.

14. Work assigned schedule, which may include at least one weekend day per week.

15. Report to work in a safe manner and understand that unsafe actions are to be managed.

16. Conduct yourself and the business at all times so as not to detract from, or to reflect adversely on the reputation of the community.

17. Treat as confidential any information about the customers and personnel of the Community or their business, products, techniques, methods, systems, price books, advertising, plans and policies. Employee will not, during their employment, or at any time thereafter, disclose such information, in whole or in part,to any person, firm, or corporation for any reason or purpose whatsoever as stated in the signed confidentiality agreement.

18. Maintain budget and spend down documentation.

19. Perform other duties as assigned or needed

Job Type: Full-time

Pay: $70,000.00 - $80,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Holidays
• On call

Supplemental Pay:

• Bonus opportunities
• Commission pay
• Yearly bonus

Experience:

• Marketing: 2 years (Preferred)
• Sales: 2 years (Preferred)

License/Certification:

• Driver's License (Preferred)

Ability to Commute:

• Chandler, AZ 85248 (Required)

Ability to Relocate:

• Chandler, AZ 85248: Relocate before starting work (Required)

Work Location: In person

Salary : $70,000 - $80,000