What are the responsibilities and job description for the Senior Marketing Strategist Law Firm position at Partnership Employment?
Job Summary
The Senior Marketing Strategist will play a pivotal role in driving the law firm's marketing efforts, collaborating closely with all divisions to develop strategic marketing plans that drive growth.
Key Responsibilities
- Develop and Execute Marketing Plans: Spearhead research projects on clients, competitors, and industry trends to inform marketing strategies, pitches, and presentations.
- Partner with Divisions: Collaborate on strategic projects to elevate market awareness and create opportunities.
- Pitch Documents and Budgets: Work with Practice Groups to produce pitch documents and oversee relevant budgets.
- Digital Presence: Employ digital media to raise awareness and track market outreach effectiveness.
- Marketing Materials: Maintain and update client-facing publications, practice profiles, lawyer biographies, office resumes, and PowerPoint presentations.
