Digital Marketing Specialist (Contractor)

Key ResponsibilitiesPerformance Marketing Campaign Execution & OptimizationCampaign Management : Execute and monitor digital ad campaigns across Google Ads, Meta Ads, and other relevant platforms to drive measurable client growth.Campaign Optimization : Analyze performance data and implement improvements to maximize ROI under the Digital Marketing Manager's guidance.Budget Monitoring : Track media spend against allocated budgets, alerting the Digital Marketing Manager of any opportunities or concerns.A / B Testing : Implement and monitor testing frameworks to refine targeting, ad copy, and landing pages.Reporting : Prepare regular performance reports highlighting key metrics and insights for client review.Analytical SupportData Collection : Gather performance data from various marketing platforms for analysis.Insight Development : Identify trends and opportunities in campaign data to inform optimization efforts.Dashboard Maintenance : Update reporting dashboards with current performance metrics.Competitive Analysis : Monitor competitor activities and provide insights to inform campaign strategies.Client SupportMeeting Preparation : Assist in preparing materials for client meetings and calls.Implementation Support : Help implement client-requested changes to campaigns in a timely manner.Documentation : Maintain detailed records of campaign activities, performance, and client communications.Skills & QualificationsTechnical & Platform ExperienceHands-on experience with : Google Ads, Meta Ads, Google Analytics.Proficiency in data analysis : Ability to analyze campaign performance and extract actionable insights.A / B Testing Experience : Experience implementing tests for ad creatives and landing pages.Plus (but not required) : Experience with Klaviyo or similar ESPs, email campaign management, and marketing automation workflows.Background & ExperienceA successful candidate for this role will have : Proven Experience : 2 years in digital marketing, with direct experience managing performance marketing campaigns.Campaign Management : Experience managing digital ad campaigns with monthly budgets of $20K per client.Analytical Skills : Ability to interpret marketing performance data and apply insights to campaign optimization.Attention to Detail : Strong organizational skills with an eye for detail and commitment to accuracy.Communication Skills : Clear written and verbal communication abilities for effective team and client collaboration efforts.This contract role offers the opportunity to work with a diverse portfolio of clients, contribute to meaningful marketing campaigns, and develop your skills under the guidance of experienced digital marketing professionals at PAZ.Working with PAZAs a contractor with PAZ, you'll join a collaborative team of marketers and analysts who value open communication and respect for every team member's expertise. We emphasize results and quality work over rigid schedules, allowing our contractors the flexibility to deliver exceptional outcomes while maintaining work-life balance.Contractor BenefitsFlexible Schedule : Work on your own schedule to meet agreed-upon deadlines and deliverables.Remote Work : 100% remote position based in the US.Professional Development : Exposure to diverse marketing campaigns and strategies to enhance your skills and portfolio.Competitive Rates : Fair compensation based on experience and expertise.Growth Potential : Opportunity for increased responsibilities and potential for future full-time roles for exceptional performers.Join our team of marketing professionals and help drive measurable results for our clients!

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Salary : $20,000