What are the responsibilities and job description for the Marketing Specialist position at PC Collins Company, LLC.?
Marketing Specialist
Experience Level : 3-7 years
Job Type : Full-time
Overview :
Seeking a Marketing Specialist to develop and execute strategies that drive brand awareness and lead generation . This role involves overseeing digital marketing, content creation, social media, website management, event marketing, and vendor relations while ensuring brand consistency.
Key Responsibilities :
- Develop and implement marketing strategies to increase visibility and leads.
- Plan and manage digital marketing campaigns , including social media, email, and website updates.
- Create marketing materials such as brochures, flyers, and presentations.
- Generate photo & video content to showcase projects, culture, and values.
- Manage social media accounts and ensure consistent branding.
- Track and analyze marketing performance , providing actionable insights.
- Represent the company at trade shows, expos, and networking events .
- Oversee business cards, email signatures, and branded materials .
- Utilize tools like Marketing Pro and Project Map It to enhance outreach.
Qualifications :
Benefits :