What are the responsibilities and job description for the Area Director position at PCRK Group?
PCRK Group (Massage Envy) is looking to add an Area Director to our team to oversee our Michigan/Ohio Region!
The prime responsibility of the Area Director is to lead and support business development of a defined territory within the PCRK Group with a focus on employee development, service quality, development of a consultation and sales within each location, and execution of brand standards; all leading to annual revenue and profitability growth. A successful Area Director will drive consistent growth in metrics, achieve low employee turnover, oversee operational compliance, and excel in leadership development. The Area Director is a general management role that oversees all facets of PCRK Group strategies and tactics within their defined territory.
Responsibilities
- Understand and uphold PCRK Group and Massage Envy’s Mission, Vision and Values
- Develop a thorough understanding of Massage Envy services and products, consistently promoting new products, enhancements and initiatives
- Identify, develop, and promote leaders by building a culture of accountability, authenticity, and servant leadership in a multi-unit environment
- Ensure progressive growth across all assigned locations with respect to active member base, membership dues, service volume, enhancements, skincare, retail, and guest count growth through training, focus, and coaching.
- Develop a strong service-driven organization through coaching, goal setting, and delegation by continual focus on people strategy. Continuously train managers on soft skills, business acumen, and metrics to strive for professional development.
- Develop location managers that cultivate a culture of care, support, and equity in all locations
- Conduct location visits and performance reviews within assigned territory, providing consistent feedback and performance management discussions to drive successful results
- Monitor staffing levels and scheduling across all departments to ensure all positions/locations are staffed and scheduled appropriately
- Ensure all assigned locations and staff are in compliance related to background, licensure, training, and documentation in accordance with state/federal/franchisor/company regulations
- Review payroll, inventory, and applicable reports to audit for errors and address profitability related opportunities across all assigned locations
- Prepare and deliver timely and accurate financial and service performance reports and updates
- Lead Massage Academy efforts in assigned area, partnering with all General Managers to recruit, engage, and communicate with all massage schools within area.
- Partner with Massage Envy Franchise Business Coach to ensure overall clinic compliance with Franchise agreement
- Experience in a leadership role (Wellness/Sales Management preferred)
- Ability to travel/in location (up to 75%)
- Strong analytical and communications skills
- Comprehensive understanding of profit and loss statements
- Experience in a multi-unit management (preferred)
- Proficiency in Microsoft Word, Excel, PowerPoint
Physical Demands
While performing the duties of this job, the employee is regularly required to talk and hear. This position is very active and requires standing, walking, bending, kneeling, stooping, and crouching all day. The employee must frequently lift and/or move items over 25 pounds. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus. This position requires regular travel. Some long hours and weekend work may be required.
- Medical, Dental, Vision Benefits
- 401K & other ancillary benefits
- Location: Michigan/Ohio Region
- Pay: $70,000 Annually DOE Bonus Potential
Salary : $70,000