What are the responsibilities and job description for the Marketing Director position at Pemberton Injury Law Firm?
Marketing Director
Location: Wisconsin (Hybrid or Remote Options Available)
Position Type: Full-Time
At Pemberton Personal Injury Law Firm, we take pride in being a dynamic and compassionate personal injury law firm. With a strong commitment to our clients, we strive to provide exceptional legal representation while maintaining a family-friendly and enjoyable work environment. We are dedicated to making a positive impact in the lives of our clients and team members.
We are seeking a highly motivated and experienced Marketing Director to join our team. As the Marketing Director, you will play a crucial role in shaping and implementing our marketing strategies to promote our firm’s services, enhance our brand, and drive growth.
Key Responsibilities:
· Develop and execute comprehensive marketing strategies to increase brand awareness and generate leads.
· Manage and oversee all marketing initiatives, including digital marketing, content creation, social media, and advertising campaigns.
· Coordinate and mange events to increase brand visibility and support firm objectives.
· Collaborate with internal teams to identify target audiences and develop compelling messaging.
· Monitor marketing analytics and metrics to measure the effectiveness of campaigns and make data-driven decisions.
· Stay updated on industry trends and best practices to ensure our marketing efforts remain competitive.
· Track performance metrics, generate reports, and adjust strategies accordingly.
· Supervise direct reports and manage marketing team operations.
· Manage marketing budget, ensuring efficient and effective allocation of resources.
Qualifications:
· Bachelor’s degree in Marketing, Communications, Business, or related field.
· Proven experience as a Marketing Director or similar role in a law firm or legal services industry.
· Strong understanding of personal injury law and legal marketing strategies.
· Proficiency in digital marketing, including SEO, SEM, and social media marketing.
- Strong knowledge of digital marketing tools (Google Ads, Meta Business Suite, email platforms, etc.)
· Excellent writing, communication, presentation and analytical skills.
· Creative and innovative mindset with a results-oriented approach.
· Demonstrated ability to develop and execute successful marketing campaigns.
What We Offer:
· Competitive salary and performance-based bonuses.
· A collaborative and supportive work environment.
· A chance to make a meaningful impact in the lives of our clients.
If you are a dedicated marketing professional with a passion for personal injury law and a desire to drive our firm’s growth, we would love to hear from you. Join our team and help us make a difference in the lives of our clients. Please submit your resume, a cover letter detailing your relevant experience, and any relevant marketing portfolio. In your cover letter, please include your salary expectations and explain why you are the ideal candidate for the Marketing Director role at Pemberton Personal Injury.
