Director of Outreach

DIRECTOR OF OUTREACH

(Port Angeles Campus, Full-Time Exempt)

Open Date: April 18, 2025

Close Date: April 29, 2025

Anticipated Start Date: June 1, 2025

Anticipated Monthly Salary Range: $5,833.00 - $6,321.50

PENINSULA COLLEGE’S COMMITMENT TO EQUITY

Our collaboratively developed shared definition of equity is that as a College “we aspire to ensure that all students, faculty, and staff have access to resources and support in proportion to their needs and that they feel respected, connected, and can thrive in their goals.” Peninsula College’s equity efforts are led by an Equity Standing Committee with cross-campus representation. The committee appoints equity work groups and develops, assesses, and updates an annual equity plan. That committee’s collective work has identified the need for a position that can lead the College’s work in equitable hiring practices and equity training for all employees and that can act as resource for the College’s equity partners by sharing expertise and leadership.

At Peninsula College, we are committed to ensuring a fair and unbiased hiring process. To support this commitment, we use an application redaction process. This means that certain personal identifying information will be removed from your application before it is reviewed by our hiring committee.

THE COLLEGE

Located in the northwest corner of the United States, Peninsula College is nestled in the foothills of the Olympic Mountains. The main campus in Port Angeles, Washington, overlooks the Strait of Juan de Fuca and the nearby city of Victoria, British Columbia, and has easy access to the Pacific Ocean, Olympic National Park, and Seattle. Port Angeles is two hours from Seattle and a one-hour ferry ride to Victoria, Canada. The College is honored to serve six sovereign American Indian nations in the region: Jamestown S’Klallam, Lower Elwha Klallam, Quileute, Makah, Hoh, and Port Gamble S’Klallam.

The College is honored to have strong relationships with these six federally recognized Tribes in the College’s service district. The College is home to Longhouse of Learning. It is the first Longhouse in the nation to be built on a community College campus. The College offers transferable Indigenous language courses in Klallam/S’Klallam, Makah and Quileute and Hoh languages. Instructional programs include a Tribal Homeland Security & Emergency Management certificate and an Integrated Indigenous Studies transfer pathway. The College is committed to doing more and taking future direction from the Tribes.

As a public comprehensive community college with baccalaureate-granting authority, Peninsula College is highly regarded by businesses, schools, and community partners for its culture of inclusiveness, innovation, high academic standards, and community engagement. The College is part of the 34-college Washington State Community and Technical College System and is accredited by the Northwest Commission on Colleges and Universities.

The College serves more than 2,500 students through its main campus and Port Townsend and Forks campuses, its correctional facilities, community education, and its online course offerings. The College community is vibrant, engaged, and known for its commitment to serving the diverse needs of the local communities across its 3,600 square mile service district.

The College culture is defined by its Guiding Principles and its shared governance model, which values respect, open and honest communication, integrity and collaboration. The College is a leader in the Guided Pathways work in Washington State and sees developing an equitable and socially just institution as a central part of that work. The College is highly regarded as a warm and welcoming place. Click here for a video about Peninsula College.

THE POSITION

The Director of Outreach will serve as director and lead the Peninsula College Outreach department supervising the Outreach Specialist 2, 3 Financial Aid Outreach Specialists and student ambassadors. Collaborates with the campus community on enrollment and event planning to engage prospective students and the public. Functioning as part of the larger Peninsula Colleges Student Services team, this position serves as a liaison and resource for numerous Peninsula College constituents.

ESSENTIAL FUNCTIONS

Leadership of Outreach Team

• Develop a cross-functional outreach team, responsible for clear communication to potential and newly admitted students, improving the FAFSA completion rates in Jefferson and Clallam counties, and participate with the Peninsula College community in marketing to a wide range of constituents through events on campus and throughout the community.
• Strong collaboration with marketing, enrollment services, financial aid, student advising, international services, athletics and instructional programs to ensure consistent messaging and onboarding practices.
• Collaborate with others to create and implement culturally appropriate student outreach programs.

Getting Started

• Support Outreach team by providing all Peninsula College program information to potential students (and, as appropriate parents and out-of-school youth) including information regarding careers in the College's professional technical program areas.
• Communicate with team on events, and programing each quarter to ensure Getting Started appointments are consistent.

Communication and Enrollment Management

• Responsible for the communication plan to prospective students throughout the recruitment process from first contact to enrollment. This will include extensive correspondence and communication via customer relationship management (CRM) software Target X using multiple channels including phone, e-mail, text, direct mail and social media.
• Collaborate on comprehensive communications strategies with the marketing team and assist with the development of marketing and communications through social media, website, video, and publications.
• Annual review of Target X communication plan/webpage development and reporting each Spring/Summer with Marketing, Enrollment Services and Instruction.
• Work with the enrollment team to develop bi-weekly/monthly event and enrollment reports to track enrollment trends by program, student groups, and marketing plan.
• Participate in strategic enrollment management activities through Guided Pathways each year, including review of program marketing plans, event reviews, communication plans and website creation/updates.
• Develop and implement recruitment activities for targeted student populations and programs. Actively work with all college constituents to generate new student enrollment growth.

Relationships, Events and Planning

• Develop relationships with high schools and other community partners to reach targeted groups for education and community events.
• Collaborate with Peninsula College Instruction programs to recruit new students for our various professional technical and academic programs as part of the overall events plan.
• Develop an annual calendar of events in coordination with Marketing, Instruction, and the President’s office to ensure Peninsula College is well represented in the community with appropriate and aligned goals and outcomes for each event.
• Work with the Outreach and various campus teams to assess events effectiveness for outcomes and continued participation and improvements.

OTHER WORK ACTIVITIES

• Manage Outreach budget and assist in annually creating the Outreach/Admissions goals and budget.
• Manage grants as needed related to outreach and recruitment.
• Attend grant related meetings, both internally and externally.
• Other duties as assigned.

DUTIES OF THE POSITION REQUIRE KNOWLEDGE, SKILLS AND ABILITIES

• Demonstrated ability to work with students, parents, and community partners.
• Competency in Microsoft Office Suite including Word, PowerPoint, Excel, and Outlook.
• Demonstrated ability to analyze, organize, prioritize, and meet deadlines.
• The ability to lead, be self-directed, work independently and as part of team, adapt to change, and respond professionally to difficult or stressful situations.
• Strong interpersonal, intercultural, oral presentation and written communication skills. This includes the ability to read, interpret, and explain complex departmental and campus policies and programs to diverse populations.
• A commitment to and appreciation for diversity and multi-cultural values and the ability to thrive and work effectively with people of all abilities, races, religions, cultures, socio-economic backgrounds, sexual orientations and gender identities in achieving organizational goals and mission.
• Demonstrated commitment to confidentiality, ethics, integrity, and professionalism.
• The ability to actively foster a campus climate that is welcoming and supportive of the mission and guiding principles of Peninsula College.

DUTIES OF THE POSITION REQUIRE PREVIOUS EXPERIENCE

• Experience in higher education recruitment, customer service, sales, public relations, or marketing.
• Experience with designing and implementing social media and integrating marketing campaigns using CRM tools.
• Experience working in collaboration as a team member with staff, faculty and administration.
• Experience supervising.

PHYSICAL REQUIREMENTS

• Work is typically performed in an office environment and requires standing and/or sitting and using computers for extended periods of time.
• Position also requires the ability to:
• Drive to in-district, out-of-district, and out-of-state recruitment events and state wide meetings;
• Set up recruitment fairs and specials events on and off campus.
• Ability to lift up to 20lbs.

REQUIRED WORK SCHEDULE AND WORK ENVIRONMENT

• Position is normally scheduled Monday through Friday; normal hours of operation.
• Work occasional weekends and evenings with some travel included.

REQUIRED EDUCATION OR CERTIFICATES

• Associate’s Degree required with equivalent work experience.
• Bachelor’s Degree, preferred.

EMPLOYMENT PAY AND BENEFITS INFORMATION

· Full-Time Exempt position

· Annual Salary Range: $70,000.00 - $75,858.00

· Anticipated monthly salary: $5,833.00 - $6,321.50

Full Time Employee Benefits:

· Excellent benefits package including medical, dental, life, and long-term disability insurance; paid vacation and sick leave; retirement plan options; optional credit union and tax-deferred annuity programs. As of July 1, 2024, Peninsula College contributes $1,170 per month towards the cost of the Washington State employee insurance programs. The college also supports professional development.

· Peninsula College is a qualified employer for the Public Service Loan Forgiveness program. If you work for the College full time, have had Direct Loans and are on an eligible repayment plan, you are eligible to apply.

· Full-time employees are eligible to apply and participate in the Peninsula College Employee Tuition Program.

· Sick leave accrual is 8 hours per month.

· Vacation Leave accrual is 16 hours per month.

· Personal Leave is 40 hours every July 1, prorated on date of hire.

· Personal Holiday is 8 hours per year after 4 months of service.

Application Submission Procedure:

A complete application file will include:

• College employment application (online)
• PDF - current resume
• PDF - Cover letter addressing specific qualifications of this position, and provide a one to two sentence statement on how you may be able to contribute to a culture of equity at Peninsula College
• PDF - three current professional references qualified to assess your experience and ability to perform the duties specified. Please include references’ name, email addresses and telephone numbers

* In compliance with the Immigration and Naturalization Act, proof of authorization to work in the United States will be required at the time of hire.

* Prior to a new hire, a background check including criminal record history will be conducted. Information from the background check will not necessarily preclude employment but will be considered in determining the applicant’s suitability and competence to perform in the position.

Application materials may be uploaded electronically, by mail, or email:

Human Resources

Peninsula College

1502 E. Lauridsen Blvd.

Port Angeles, WA 98362

Phone: (360) 417-6298

Email: pchr@pencol.edu

Applications submitted electronically will be accepted without signatures.

Jeanne Clery Statement:

Notice of Availability of Annual Security Report—Peninsula College’s Annual Crime/Security Report is available here, containing mandated information about current campus policies concerning safety and security issues, required statistics, and other related information. To obtain a paper copy of the report, please call 360-417-6559.

Non-Discrimination and Anti-Harassment:

Peninsula College is compliant with Title IX best practices. For more information visit, Anti-Harassment and Nondiscrimination | Title IX.

Peninsula College does not discriminate on the basis of race, creed, color, religion, national origin, families with children, sex, marital status, sexual orientation, including gender identity, age, honorably discharged veteran or military status, genetic information, or the presence of any sensory, mental, or physical disability or the use of a trained dog guide or service animal by a person with a disability in its programs and activities. Coordination of compliance is the responsibility of the Human Resources Officer, Hanan Zawideh, titleixcrd@pencol.edu, (360) 417-6212.

Requesting Accommodations for Employment:

Please contact the Peninsula College Human Resources office, 360-417-6298 or email pchr@pencol.edu to request for any accommodations.

Peninsula College is an equal opportunity employer.

Job Type: Full-time

Pay: $70,000.00 - $75,858.00 per year

Benefits:

• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Health savings account
• Paid time off
• Professional development assistance
• Retirement plan
• Vision insurance

Schedule:

• Monday to Friday

Work Location: In person

Salary : $70,000 - $75,858