What are the responsibilities and job description for the Brand Specialist- Hampton Roads position at Performance Food Group?
We Deliver the Goods:
The position will service the southside region of Hampton roads
Responsible for building customer loyalty and trust by becoming a true partner in their business. Partner through menu redesign, employee training and development of promotion and merchandising programs. Responsible for controlled brand sales, customer training, advertising, promotions, participation in food shows, brand product selection, customer events and brand profitability. Functions as a team member within the department and organization, as required, and performs any duty assigned to best serve the company.
Position Responsibilities:
- Competitive pay and benefits, including Day 1 Health & Wellness Benefits, Employee Stock Purchase Plan, 401K Employer Matching, Education Assistance, Paid Time Off, and much more
- Growth opportunities performing essential work to support America’s food distribution system
- Safe and inclusive working environment, including culture of rewards, recognition, and respect
The position will service the southside region of Hampton roads
Responsible for building customer loyalty and trust by becoming a true partner in their business. Partner through menu redesign, employee training and development of promotion and merchandising programs. Responsible for controlled brand sales, customer training, advertising, promotions, participation in food shows, brand product selection, customer events and brand profitability. Functions as a team member within the department and organization, as required, and performs any duty assigned to best serve the company.
Position Responsibilities:
- Successfully implement brand marketing programs as measured by favorable company financial performance. Attain targeted sales as determined by business goals. Serve as business consultant for customers in an effort to build customer loyalty and promote sales
- Perform competitive brand product cuttings.
- Guide local supplier and broker support in proper communication of brands. Gather brands feedback from sales and operators and communicate to PFG headquarters.
- Identify potential significant users of brand items and conduct presentations to the customers.
- Work with sales, marketing and purchasing to maintain proper Stock Keeping Unit (SKU) balance of products while focusing efforts to grow branded sales. Communicate quality issues and/or competitive product information.
- May design customer menus. Develop new ideas for customers. May cook for special customer events. Evaluate food and labor costs savings through observation.
- Conduct in-house training seminars for Area Managers (AM) and sales management. Provide training for customers, as needed.
- Performs other related duties as assigned.
