What are the responsibilities and job description for the Marketing Coordinator position at Phil Dill Boats?
Job Overview:
We are seeking a highly motivated and creative Marketing Coordinator to join our team at Phil Dill Boats. In this role, you will be responsible for supporting and executing social media, events, and community outreach initiatives within our local markets.
The ideal candidate will have a strong understanding of social media trends, excellent communication and organizational skills, and the ability to think creatively.
Key Responsibilities:
- Develop and execute social media strategies to promote local dealership events, promotions, and brands.
- Create compelling social media content (images, captions, videos) that resonates with local audiences and drives engagement.
- Support social media campaigns with the goal of driving foot traffic and increasing brand awareness in the local market.
- Support local events, demo days, store promotions, and community outreach to drive foot traffic and enhance brand presence.
- Collaborate with local vendors, partners, and influencers to enhance community engagement.
- Coordinate local event logistics, including venue setup, promotion, and staff coordination.
- Represent the Dealership at local community events, fairs, and other public gatherings to increase visibility and engage with potential customers.
- Assist in planning and executing community-focused initiatives, such as charity events and local seasonal events.
Required Skills and Qualifications:
- Bachelor's degree in sales, marketing, communications or equivalent.
- Minimum 1-3 years of marketing experience.
- Strong knowledge of social media platforms and digital marketing tools.
- Exceptional communication and interpersonal skills, with the ability to build relationships within the community.
- Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
- Creative mindset with the ability to think outside the box to develop engaging content.
- Ability to work independently and as part of a team in a fast-paced environment.
- Ability to travel up to 20-30% within the local market.
- Experience working cross-department and with various levels of the organization from coordinators, sales teams, and leadership.
- Willingness to dig in and to learn.
