What are the responsibilities and job description for the Director, Global Downstream Marketing position at Philips?
Job Title
Director, Global Downstream Marketing - Intracardiac Devices (ICE)
Your Role
Lead the commercialization plans and execution for the ICE business, partnering closely with North America sales teams, regional marketing teams, reimbursement, clinical, regulatory, customer education, supply chain, quality, legal, marketing communications, finance and strategy in managing the portfolio and prioritizing key initiatives to drive business growth.
Critical Responsibilities:
- Lead the downstream team in creating annual marketing plan including marketing communications, congress, sales training, customer education, reimbursement, society engagement, sales incentives and pricing strategies.
- Cultivate relationships with Key Opinion Leaders (KOLs) to establish a trusted board of advisors across the applicable clinical domains.
- Gain KOL insights into ICE strategy, market trends, and unmet customer/clinical needs.
- Attract, develop, and retain a high-performing marketing team that is passionate about impacting patient care and committed to growing the business.
- Collaborate and partner with other members of the Image Guided Therapy Devices (IGTD) management team in ensuring short-term and long-term business success.
About You
You've acquired 10 years of medical device/medical products marketing or strategy experience. Medical device sales experience or direct experience in structural heart are a plus.
You Have:
- Experience leading multiple medical device product launches—global experience and an understanding of the different market conditions around the world preferred.
- Exceptional presence in front of customers, a powerful communicator, and have demonstrated an ability to instill confidence in and persuade diverse stakeholders.
- A strong history of developing a sound strategy, building it into a compelling message/pitch, and rallying cross-functional stakeholders into execution.
- Experience designing and executing market development activities with the goal of expanding patient access to care.
- A Bachelor's Degree, preferably in marketing, business, biological/clinical science, or engineering; MBA is preferred.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve.
