Vice President, Group Sales & Service

Vice President, Group Sales & Service

Team Member Headquarters

Phoenix, AZ

Job Summary:

Player 15 Group includes several companies and many collaborative departments that support the Phoenix Suns, Phoenix Mercury, and PHX Arena.

Would you like to win championships and create sustained success? Player 15 Group is looking for individuals who are committed to pursuing excellence and being a part of creating memorable experiences.

We are seeking an experienced and highly motivated Vice President, Group Sales & Service to focus efforts towards driving revenue growth, primarily through group sales, while also maximizing opportunities across the Player 15 Group ticketing portfolio, including season memberships, premium seating, and hospitality packages. While leading annual group renewal strategies, this role will develop targeted campaigns to attract new group segments within the Phoenix market and implementing innovative sales initiatives. Additionally, this role has direct oversight of the Inside Sales program, a dynamic 12-month entry-level sales development program. Reporting to the Head of Ticket Sales & Service, this role will play a key role in training and developing a top-performing ticketing department, ensuring sustainable revenue growth and an exceptional customer experience.

What You Will Do:

Revenue Generation

• Drive group ticket sales and overall revenue growth by implementing innovative sales strategies.
• Lead the execution of annual group renewal strategies to maximize retention and long-term revenue.
• Develop and launch targeted sales campaigns to attract new group segments within the Phoenix market.
• Collaborate with Marketing and Business Analytics to optimize pricing, promotions, and lead-generation efforts.
• Identify and integrate new sales technologies and automation tools to enhance efficiency and conversion rates.
• Explore and develop strategic partnerships within the community to drive new group sales opportunities.

Performance Management & Sales Leadership:

• Recruit, train, and develop high-performers across Groups and Inside Sales, ensuring elevated output.
• Establish and track key performance indicators (KPIs) to measure individual and team success.
• Conduct regular coaching sessions and training workshops to enhance sales skills, product knowledge, and industry best practices.
• Foster a culture of accountability and continuous improvement, encouraging creativity and collaboration.
• Oversee and report on group sales and inside sales program pacing and performance metrics.
• Work cross-functionally with internal departments to ensure alignment on sales strategies and execution.

Fan Engagement & Overall Experience:

• Develop and execute exclusive Group Leader events at PHX Arena and offsite locations to deepen relationships.
• Enhance the group sales experience by creating customized, high-value hospitality offerings.
• Work closely with the Game Presentation and Guest Experience teams to elevate the in-game experience for group clients.
• Maintain a strong community presence, building relationships with local businesses, schools, and organizations.
• Gather and analyze customer feedback to continuously improve group sales offerings and service strategies.
• Represent the Suns at networking events, community activations, and industry conferences to drive new

 What We Need from Our Vice President, Group Sales & Service:

• Strong relationship-building skills, with a customer-first mindset and the ability to engage with executives and high-value clientele.
• Detail-oriented and highly organized, with exceptional time-management skills to oversee multiple projects and ensure timely follow-ups.
• High-energy, self-motivated professional with a strong drive to generate revenue and exceed sales targets.
• Excellent problem-solving abilities, able to remain calm and focused in fast-paced, high-pressure situations.
• Strategic thinker, capable of identifying opportunities, analyzing data, and implementing successful sales tactics.
• Proficiency in CRM platforms, analytics tools, and presentation software to track performance and enhance sales efforts.
• Commitment to delivering a white-glove service experience, ensuring client satisfaction and long-term retention.
• Exceptional verbal and written communication skills, with the ability to adapt messaging for diverse audiences.
• Flexible availability, including the willingness to work evenings, weekends, and select holidays as required for games and events.

Experience/ Education Requirements:

• Bachelor’s degree in business, marketing, sports management, or a related field from an accredited institution.
• 3-5 years of outbound specific sales and/or service experience within the sports and entertainment industry.
• 6-8 years managing sales and/or service teams within the sports and entertainment industry.

What You Can Expect:

The work environment characteristics described here are representative of those that must be met by Vice President, Group Sales & Service to optimally perform the essential functions of this role. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Ability to transit throughout the arena for long periods of time.
• This position works mainly indoors, removed from extreme weather; exposure to weather is <5%
• S-Sedentary Work – Exerting up to 10 pounds of force occasionally.
• Must be able to carry on a conversation both on the phone and in-person.
• Ability to Read, Write & Speak in English
• Wide range of full-time benefit options including
• Medical, Dental and Vision coverages
• Life and Disability options
• Vacation, sick and holiday leave programs
• In-arena work requirements with the potential of hybrid schedules based on each role and department.
• Perks:
• Discounts at Fanatics Team Shop
• Tickets available for Phoenix Suns and Phoenix Mercury games
• Visit our Culture page to learn more about our culture and work environment

Player 15 Group is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Please note this job description is not crafted to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. For questions about this career opportunity, please contact the People & Culture Recruiting team at recruiting@suns.com

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.