What are the responsibilities and job description for the Head of Creative / Senior Graphic Designer position at Piping Technology & Products, Inc.?
The Head of Creative / Senior Graphic Designer is responsible for leading and executing design strategies that support marketing campaigns, branding, and business objectives across multiple channels—including digital, print, and multimedia. This role serves as the marketing team’s primary graphics resource and is essential in shaping the visual identity of PT&P’s marketing efforts.
This individual will collaborate with cross-functional teams to develop compelling, benefit-driven visuals that enhance our messaging and resonate with target audiences. As a senior-level designer and creative leader, they will also mentor others, manage multiple projects, and help elevate PT&P’s design standards company-wide.
Key Responsibilities- Lead and contribute to brainstorming sessions with the marketing team and other departments.
- Design creative assets for social media, websites, emails, presentations, print materials, and sales collateral.
- Define and maintain the visual direction for marketing campaigns, ensuring consistency across all platforms.
- Interpret data and message strategies into visually compelling and brand-aligned graphics.
- Manage and execute multiple design projects with competing deadlines.
- Create and update core brand documents such as the brand style guide.
- Collaborate with internal stakeholders to research and design visuals for every stage of the customer journey.
- Edit and refine designs to maintain clarity, consistency, and brand alignment.
- Develop customer personas and ideal customer profiles (ICP), incorporating design elements into marketing tools such as case studies and white papers.
- Champion and foster a design-forward culture within the marketing team and across the organization.
- Bachelor’s degree in Graphic Design, Communication Design, or a related field required
- Minimum of 10 years of experience in graphic design, preferably in a B2B environment
- Proven track record of producing high-quality creative work across multiple formats and platforms
This is a full-time, in-person position located at: 3701 Holmes Rd #1545, Houston, TX 77051
