What are the responsibilities and job description for the Marketing Coordinator Job at PKF O'Connor Davies in Wethersfield position at PKF O'Connor Davies?
As a Marketing Coordinator at PKF O’Connor Davies you will get hands-on experience collaborating with our Marketing department on various projects and campaigns, with a focus on social media. This role is responsible for assisting the marketing team in promoting the PKF O’Connor Davies brand to clients, prospects and potential employees through timely and relevant communications. As a member of our team, you will be immersed in the marketing strategy, brand development and communications strategy aimed at growing our Firm.
Responsibilities
- Lead daily content creation of social media posts for thought leadership, press releases, events, etc. across the Firm’s social media profiles.
- Help manage and maintain the PKF O’Connor Davies social media marketing calendar.
- Assist with the design and execution of social media campaigns.
- Track social media engagement to identify high-performing ideas and campaigns for scalability.
- Monitor platform trends, research industry news, and compile analytic reports to gain insight on traffic, demographics, and effectiveness.
- Perform market analysis and research on competition.
- Assist in developing a range of internal and external communications, including social media posts, video interviews, email content, presentations, etc.
- Work with Marketing and CRM teams to ensure accurate tracking of leads generated from social posts and related efforts.
- Manage the Firm’s online reputation (Google Reviews, BBB, etc.) by ensuring consistent presence (or establishment of accurate information) in profiles and monitor and report on new feedback.
- Support marketing team on various ad hoc requests.
Qualifications
We are interested in all qualified candidates who are currently authorized to work in the United States. However, we are not able to sponsor work visas.
PKFOD is an equal opportunity employer. The Firm is committed to providing equal employment opportunity to all persons in connection with hiring, assignment, promotion, compensation or other conditions of the employment relationship regardless of race, color, age, sex, marital status, disability, pregnancy, citizenship, philosophy / religion, national origin, sexual orientation, gender identity, military or veteran status, political affiliation or belief, or any other status protected by federal, state or local law.
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