Marketing Coordinator

As a Marketing Coordinator at PKF O’Connor Davies you will get hands on experience collaborating with our Marketing department on various projects and campaigns, with a focus on social media. This role is responsible for assisting the marketing team in promoting the PKF O’Connor Davies brand to clients, prospects and potential employees through timely and relevant communications. As a member of our team, you will be immersed in the marketing strategy, brand development and communications strategy aimed at growing our Firm.

Essential Duties

• Lead daily content creation of social media posts for thought leadership, press releases, events, etc. across the Firm’s social media profiles.
• Help manage and maintain the PKF O’Connor Davies social media marketing calendar.
• Assist with the design and execution of social media campaigns.
• Track social media engagement to identify high-performing ideas and campaigns for scalability.
• Monitor platform trends, research industry news, and compile analytic reports to gain insight on traffic, demographics, and effectiveness.
• Perform market analysis and research on competition.
• Assist in developing a range of internal and external communications, including social media posts, video interviews, email content, presentations, etc.
• Work with Marketing and CRM teams to ensure accurate tracking of leads generated from social posts and related efforts.
• Manage the Firm’s online reputation (Google Reviews, BBB, etc.) by ensuring consistent presence (or establishment of accurate information) in profiles and monitor and report on new feedback.
• Support marketing team on various ad hoc requests.  

 Qualifications

• Bachelor’s degree in business administration, marketing, communications or similar field required.
• A minimum of two years of marketing or related business experience.
• A minimum of one year of social media content creation experience; expectation is to prepare posts with a mixture of copy, imagery and video on a daily basis.
• Experience with a CPA or professional services firm is preferred.
• Flexible and adaptable to changing priorities; strong ability to switch gears comfortably.
• Detail-oriented and organized when implementing a wide variety of tasks in a timely and accurate fashion.
• Demonstrates strong communication skills, both written and verbal, to effectively interface with team members across various levels in the Firm.
• Demonstrates professionalism, a positive work ethic and good judgment.
• Proficient with Microsoft Office software, including Word, Excel and PowerPoint.
• Familiarity with Sprout Social or similar tools a plus.
• Adobe Creative Cloud (InDesign, Illustrator) or equivalent desktop publishing tool experience a plus.
• Knowledge of products like Canva, SEMRush, AHREFs, and Google Analytics a plus.
• Occasional travel required to the other office locations for firm meetings and events.

We are interested in all qualified candidates who are currently authorized to work in the United States. However, we are not able to sponsor work visas.

PKFOD is an equal opportunity employer. The Firm is committed to providing equal employment opportunity to all persons in connection with hiring, assignment, promotion, compensation or other conditions of the employment relationship regardless of race, color, age, sex, marital status, disability, pregnancy, citizenship, philosophy/religion, national origin, sexual orientation, gender identity, military or veteran status, political affiliation or belief, or any other status protected by federal, state or local law.

To all staffing agencies: PKF O'Connor Davies, LLP (“PKFOD”) will not be utilizing agencies to staff this position. Please do not forward resumes to PKFOD partners and/or employees at any of our locations regarding this position. Any recruiter who would like to partner with PKFOD on other positions must have an updated contractual agreement with PKFOD through the Director of Talent Acquisition. Please be reminded, PKFOD is not responsible for any fees related to unsolicited resumes. All unsolicited resumes will become the property of PKFOD.

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