Demo

Account Executive, NILSU MAX

Playfly LLC
Baton Rouge, LA Full Time
POSTED ON 2/21/2025
AVAILABLE BEFORE 4/19/2025

ACCOUNT EXECUTIVE, NILSU MAX

Baton Rouge, LA

On-Site

THE RUNDOWN

The Account Executive, NILSU MAX will assist the Executive Director, NILSU MAX with identifying, pitching, and securing NIL partnership agreements. Specifically, this role will interact with current partners and new business leads on a local, regional, and national scale to drive incremental revenue that meet and exceeds team goals. Lastly, this role will assist with the coordination and fulfillment of NIL activations, providing support to current clients and partners.

WHAT YOU'LL ACCOMPISH

  • Assist in developing and executing a sales plan to meet individual and team revenue targets
  • Identify and perform outreach to potential NIL partners through networking with the university stakeholders and business partners, researching local, regional, and national companies
  • Integrate NIL assets into the university sports property corporate sponsorships, new business and renewals
  • Create NIL sales proposals and draft/negotiate contracts
  • Foster and cultivate relationships with NIL brand partners in non-activation related settings
  • Identify new and emerging opportunities for NIL integration across a variety of mediums
  • Support brand partners with the fulfillment of NIL activations and student-athlete deliverables
  • Represent the university sports property, the university, Playfly Sports Properties, and Playfly Max in a professional manner
  • Create and maintain tracking mechanism for all NIL activations contracted, negotiated, and facilitated through NILSU MAX
  • Maintain knowledge of the collegiate athletics landscape as it relates to NIL and revenue sharing between universities and student-athletes
  • Research NIL and sports marketing industry and stay current with relevant marketing trends and social media strategies
  • Other job-related duties as assigned

WHAT YOU'LL BRING

  • Bachelor’s degree required
  • 1-3 years of name, image, and likeness (NIL) experience required; Experience with influencer/social media marketing or sales preferred
  • Proven experience meeting assigned performance metrics
  • Ability to generate and present ideas and concepts succinctly and provide creative solutions to prospects and clients
  • Exceptional professional sales presentation skills
  • Outstanding verbal and written communication skills which are essential for interactions with brand partners, industry leaders, senior level administrators, and other key stakeholders
  • Passionate about the colleges sports, NIL, and athletics industry

TRAVEL, LIFTING, PHYSICAL REQUIREMENTS

  • Ability to lift up to 50 lbs.
  • Ability to sit, stand, and walk-up stairs
  • Must be able to work nights and weekends around sporting events

WHAT WE DO

Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. The company introduces high school and college students to career development opportunities in esports through Playfly Esports, operators of North America’s largest college esports league. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com

WHAT WE STAND FOR

At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.

EEOC & DIVERSITY STATEMENT

Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.

ACCOMMODATIONS

Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact recruiting@playfly.com.

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