Director | Sales + Experiences | Reset Hotel | Twentynine Palms, CA

We are seeking a dynamic and strategic Director of Sales & Experiences to lead revenue-generating initiatives and curate unique guest experiences at our hotel in Joshua Tree, CA. This role will focus on driving group sales, private events, and corporate retreats while also developing immersive on-property experiences that capture the spirit of Joshua Tree’s natural beauty and artistic community.

This individual will be located in the Twentynine Palms, CA area. This is a full-time, onsite, exempt position that reports to the General Manager. The salary range for this position is $70,000-$75,000.

The Property

At Reset, the desert takes center stage. Nestled just outside Joshua Tree National Park, in the city of Twentynine Palms, Reset Hotel provides unique access to some of the most iconic views in the United States. Each of Reset Hotel Twentynine Palms’ 65 rooms offer guests a private patio, uninterrupted mountain views, and the comforts of a boutique hotel. 

Who We Are

• A brand-new property with the ability to build your team from scratch.
• Passionate – about hospitality and fostering an environment where associates will thrive.
• Culture driven – dedicated to respect, teamwork, an entrepreneurial spirit, and the drive to succeed.
• Unique – we encourage our associates to express themselves and their individual talents. We celebrate diversity and are committed to equity and inclusion.
• Innovators – we are a lifestyle hotel management company that is constantly evolving. We are open-minded individuals who embrace change.
• A growing team looking to expand with authentic and genuine individuals who recognize the importance of team engagement.
• A company that has a culture of promoting from within.
• Recognized as a Top Workplace over the past 9 years.

What You’ll Do

• Develop and execute a comprehensive sales strategy to drive revenue from group bookings, private events, and retreats.

• Build and maintain relationships with corporate clients, event planners, travel advisors, and key industry partners.

• Develops and manages relationships with community partners that align with the hotel brand to enhance customer experience, collaborate with to promote hotel.

• Identify and pursue new business opportunities, including destination wedding partnerships and wellness retreats.

• Create targeted marketing and sales campaigns in collaboration with the marketing team to position the hotel as a top choice for events and experiences in Joshua Tree.

• Manage the sales pipeline, track performance metrics, and report on key revenue-driving initiatives.

• Design and oversee curated guest experiences that align with the destination, such as guided hikes, artist workshops, stargazing events, and wellness retreats.

• Assists with on-property activations which include hotel programming, photo shoots, and guest engagement events, such as pop-up shops, workshops, live entertainment, and themed gatherings that enhance the guest experience and promote the hotel brand.

• Support and inform the operations team in the execution of group related events, playing a strategic role with executing programming as the liaison between Marketing team & operations team on property.

• Partner with local artisans, wellness practitioners, and outdoor guides to enhance the hotel’s offerings.

• Collaborate with the operations team to ensure seamless execution of guest experiences.

• Gather guest feedback and continuously refine offerings to maximize satisfaction and engagement.

• Work closely with hotel leadership to align sales and experience strategies with overall business goals.

• Train and support front-line teams on selling experiences and enhancing guest interactions.

• Represent the hotel at industry events, trade shows, and networking opportunities.

What You Bring to the Table

• 5 years of experience in sales, business development, or event management within the hospitality industry.

• Proven track record of meeting and exceeding revenue goals.

• Strong knowledge of experiential travel, hotel markets, and the Joshua Tree region (or similar destination).

• Exceptional relationship-building skills with clients, vendors, and local partners.

• Creative thinker with the ability to design and implement unique guest experiences.

• Highly organized, detail-oriented, and able to manage multiple projects simultaneously.

• Proficiency in CRM systems, sales platforms, and event management tools.

What’s In It for You

• Competitive compensation package.
• Generous health, dental and vision insurance, plus 401K.
• Comprehensive onboarding and training plan to set you up for success.
• Coaching, feedback, and mentorship to develop yourself and your team.
• Personalized development plan to fit your individual role and career goals.
• Leadership courses to improve your personal and interpersonal effectiveness.
• Monthly fitness and transportation credits.
• Unlimited PTO and 9 paid holidays.
• Opportunities to volunteer and give back to our local communities.
• Paid Parental Leave.
• Tuition reimbursement opportunities – when you grow, we grow!

Non-Negotiables (Our Core Values)

• SERVE OTHERS.
• LIVE 360.
• BUILD A POSITIVE TEAM.
• COMMUNICATE.
• BE WILDLY PASSIONATE.
• TAKE OWNERSHIP.
• LEARN INNOVATE.
• EMBRACE CHANGE

As part of an organizational culture that embraces change and progress, this job description does not seek to limit the tasks and responsibilities of the position. Rather, it acts as a springboard for future career and personal development within the property team and entire Modus Hotels’ community. 

We are an equal opportunity employer. We actively respect the right of any qualified individual who performs to Modus standards to work. Discrimination based on gender, age, race, religion, national origin, marital status, sexual orientation, disability, or any other characteristic not related to performance, ability or attitude protected by state or federal law, is disrespectful, bad business and won’t be tolerated. It’s also illegal. 

Modus by PM Hotel Group will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 

This description is subject to change, at the sole discretion of the Company, and in no way creates an employment contract, implied or otherwise; each associate remains, at all times, an “at will” associate. 

While this is a salaried position, be prepared to accommodate varying schedules including nights, weekends, and holidays, as required. This position will require moving self in different positions to accomplish tasks in various environments. The position may require moving greater than 50% of the time. 

Salary : $70,000 - $75,000