What are the responsibilities and job description for the Brand Marketing Marketer Job at Postal in San Luis Obispo position at Postal?
Grow and manage Postals social audience through organic posting, social campaigns, and cross promoting with Postal employees and partners. Build content that resonates with Postals ICP and is actually interesting / helpful to consume. We want content (ex : include ebooks, case studies, infographics, webinars, videos, or any other types of media) that makes an impact - not content for content sake. Hold Postals agency accountable for achieving SEO targets.Partner with Postal leadership to build individual audience reach through post promotion, 3rd party webinars & podcasts, and self sourced content. Use engagement data to determine & execute impactful (& creative) brand plays.Partner with Sales to build reusable revenue content.Use historical revenue data to execute a field event strategy that includes Postal flagship events, large conference attendance, and micro events (dinners, small gatherings, sports events, etc).Qualifications2 years of B2B SaaS brand / social media management experience.Experience planning and executing corporate events in collaboration with sales teams.A basic understanding of SEO, and ideally experience working with external agencies. Strong copyediting, communication & project management skillsSelf-starter and able to work independently and create a plan for achieving business objectivesOrganized and able to manage projects efficiently and effectivelyComfortable designing images in Canva Experience editing and creating short form video content for social promo purposes.2 years of B2B SaaS brand / social media management experience.Experience planning and executing corporate events in collaboration with sales teams.A basic understanding of SEO, and ideally experience working with external agencies. Strong copyediting, communication & project management skillsSelf-starter and able to work independently and create a plan for achieving business objectivesOrganized and able to manage projects efficiently and effectivelyComfortable designing images in Canva Experience editing and creating short form video content for social promo purposes.
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