What are the responsibilities and job description for the Local Marketing Specialist position at PostNet?
Responsive recruiter
Benefits:
- 401(k)
- Flexible schedule
- Health insurance
With headquarters in Lakewood, Colorado, and colleagues across the globe, we are a fast-paced and highly collaborative team passionate about helping others realize their entrepreneurial dreams. We openly collaborate across all departments, take pride in doing our best work together, and love celebrating our successes as a team.
As an established leader in the Design, Print, and Shipping space, we empower our network of owners to build upon AlphaGraphics, PostNet, and World Options’ demonstrated recipe for success, continuously pushing the creative boundaries for our end customers.
Position Overview
We are seeking a Local Marketing Specialist to support the marketing efforts of AlphaGraphics, PostNet, and World Options under our parent brand, Fortidia. This role will provide hands-on marketing support to franchise owners across all three brands, with a particular focus on new center launches and ongoing local marketing execution. This role is highly collaborative and requires a proactive, detail-oriented team player who excels at communication, organization, and follow-through.
WHAT WE EXPECT OF YOU:
Marketing Support for Franchisees:
Act as a key marketing resource for franchise owners, providing guidance on local marketing best practices.
- Assist new franchise owners with marketing setup, including account setup, asset transfers, and campaign execution.
- Conduct outreach to centers via email and phone to ensure they have the tools and resources they need. Support centers with local marketing execution, including print and digital advertising, promotional materials, and branding initiatives.
New Center Marketing Support:
- Coordinate marketing tasks for new center launches, including ordering signage, marketing collateral, and digital assets.
- Assist with the setup and optimization of marketing accounts such as Google Business, social media, and other key platforms. Ensure a smooth transition from launch marketing to ongoing marketing support.
Marketing Execution & Coordination:
- Assist with national and local campaigns, providing administrative support, coordinating materials, and ensuring execution.
- Help manage and distribute marketing assets across all brands. Work cross-functionally with HQ teams to execute marketing plans effectively.
Communication & Training Support:
- Help create and organize marketing training sessions for new and existing franchisees.
- Support our Initial Owner Training (IOT) by providing marketing guidance and answering franchisee questions. Assist in updating and maintaining marketing guides, FAQs, and training materials.
General Marketing Tasks:
- Support social media content scheduling and posting.
- Respond to marketing-related help desk tickets and provide timely assistance. Assist with other marketing initiatives and projects as needed.
WHAT YOU BRING TO THE TABLE:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 1-3 years of experience in marketing.
- Understanding of local marketing execution and basic digital marketing principles.
- Ability to communicate effectively with business owners and internal stakeholders.
- Highly organized, with strong attention to detail and follow-through.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and familiar with CRM or project management tools (e.g., Monday.com).
- Team-oriented mindset with a proactive approach to problem-solving. Comfortable working independently and managing multiple tasks in a fast-paced environment.
WHAT YOU CAN EXPECT OF US:
- Interesting work, collaboration, fun, and laughter. We are a small, passionate, driven, and highly collaborative team that values contributions from each team member.
- An opportunity to make a meaningful impact and contribute to the growth of our organization.
- Annual base salary in the $65,000-$75,000/year range based on experience.
- Team and individual performance-based bonus up to 20% of your annual salary.
- Highly competitive compensation package, including:
- Medical, Dental, Vision, PTO, 401(k) Match, Life Insurance, Short-term and Long-Term Disability, Pet Insurance, and a completely free Employee Assistance Program.
- 401(k) matching
- Bonus based on performance
- Company parties
- Competitive salary
- Dental insurance
- Employee discounts
- Flexible schedule
- Free food & snacks
- Health insurance
- Opportunity for advancement
- Paid time off
- Parental leave
- Training & development
- Vision insurance
- Wellness resources
Flexible work from home options available.
Compensation: $65,000.00 - $75,000.00 per year
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
At PostNet and AlphaGraphics, we offer careers for everyone! Whether you are just starting out, looking for that next great growth opportunity, or seeking a change, we have exciting roles to suit you.
We pride ourselves on our training programs in management, sales, operations, print, signs, design, and marketing. Join us with or without experience, and we will succeed together as a team!
We invite EVERYONE to apply!
- PostNet centers (locations) are independently owned and operated. The posted positions are offered by individual franchisees who interview, hire, manage and pay the employees hired for positions in a specific local location (center) through their specific business.
Salary : $65,000 - $75,000
