Restaurant Catering Coordinator

GENERAL DESCRIPTION

The Catering Coordinator manages and organizes the backline business, driving sales through building relationships with local businesses, current customers and BIG FISH. Leads in sales efforts, planning, organizing and coordinating all aspects of daily Catering and Backline orders. Aggressively canvasses Neighborhood to identify new business while maintaining existing business. Leads daily sales efforts to increase revenue for Catering and Back-Line orders. 

FOCUS

Responsibilities

In addition to following standard Potbelly operating policies and procedure, accountabilities include:

People

• Works directly with General Manager (GM) to determine sales road map and sales goals with guidance of
• Catering Sales Team
• Supervises backline operations to ensure all associates are POP compliant
• Ensures all backline orders are complete and catering checklist/order verification forms are utilized
• Collaborates with GM to discuss daily, weekly, monthly sales goals and sales opportunities
• Acts as a mentor/trainer for associates training on backline operations, ATO, and sales effectiveness
• Assigns/deploys and coordinates delivery drivers for each order
• Coordinates associates to assist in backline peak duties

Customers

• Sends “Thank You” notes and performs daily call backs/call aheads on all catering orders
• Handles and resolves customer complaints/accolades by using the three A’s
• Ensures catering collateral is displayed and stocked in the shop at all times
• Owns the delivery trade area for the shop and actively follows it
• Manages capacity for backline based on staffing while maintaining food quality standards and order accuracy
• Manages all house accounts including database of ATO and payments
• Works weekly with DM to discuss sales successes and to update Sales goals

Sales

• Strives to meet/achieve sales goals/targets; communicate results daily with GM
• Actively participates in targeted canvassing, account maintenance calls, and correspondence with customers to drive backline sales
• Responds in a timely manner to Customer Catering quotes via email
• Familiar with current PTD backline sales and records daily
• Monitors backline sales trends vs. current year and prior year
• Communicates backline sales trends and results to team in weekly manager meeting
• Consistently updates the Big Fish tracker to track orders and generate sales leads

Profit

• Asks for the business-ensures we are actively pursuing all opportunities to drive catering/backline sales
• Ensures all catering “sides” and utensils are provided using the Catering Condiment Wheel as a tool to determine amount of product to supply
• Verifies all backline orders are 100% accurate before being delivered to the customer
• Monitors/Listens that all associates answering phones and taking orders are suggestive selling extras and side

Accountability

• Key Leadership Traits for this role:
• Knows how and successfully grows our sales/business profitably
• Has Excellent communication skills including active listening and the ability to ask great questions
• Has the initiative to solve problems and to get things done correctly and on time
• Has humility and self confidence
• Possesses an extremely strong work ethic

Other Job Responsibilities

• Other Associate position duties when assigned as outlined in Potbelly Associate job description, such as preparing quality finished products at various stations, complying with health and food safety standards, restocking items, cleaning, operating the cash register, answering the phone, providing great customer service, and following Potbelly policies and procedures.
• Other duties as assigned

ESSENTIAL PHYSICAL FUNCTIONS

• Ability to stand/walk a minimum of 4 hours or as needed
• Must be able to exert well-paced and frequent mobility for periods of up to five hours or as needed
• Be able to lift up to 10 pounds frequently, 50 pounds occasionally
• Will frequently reach, feel, bend, stoop, carry, finely manipulate and key in data. Warm and cool environments, indoors (95%) and outdoors (5%)
• Work in higher levels of noise from music, customer and employee traffic
• Must be able to tolerate potential allergens: peanut products, egg, dairy, gluten, soy, seafood and shellfish

EXPERIENCE, EDUCATION AND BEHAVIORS

• Must represent Potbelly Advantage and Our Values
• Minimum educational requirement: High School degree
• Continuously Create Potbelly Fans/Passion to Serve
• Strong Sales skills to increase catering/backline revenues
• Strong multi-tasking skills, detailed oriented, goal oriented and possess excellent Customer Service skills
• Must be confident, self-motivated and ambitious
• Must be able to work in a fast-paced environment and have a sense of urgency
• Ability to work as a team-player and be a Top Performer
• Strong verbal/written communication skills
• Strong computer skills; proficient in Microsoft Word, Excel, Outlook
• Maintain Professional demeanor/Professional Appearance
• Portray Positive Energy at all times with team and customers
• Must have strong training skills
• Strong desire to learn and develop all station skills to be a role model in aspects of production
• For Illinois employees, all employees are required to become food safety certified within 30 days of employment. Failure to do so will result in termination of employment