What are the responsibilities and job description for the Associate Web Merchandiser, Hardware and Kitchen & Bath - Rejuvenation position at Pottery Barn?
About the Team
The Web Merchandising team is a key function in the Direct to Consumer (DTC) organization that collaborates cross-functionally to help Rejuvenation continue to create an immersive, ecommerce first experience for our consumers. The team drives site merchandising strategy and execution for all categories, collaborating with marketing to drive site implementation of the creative and content strategy, website design, consumer experience strategy and optimization as well as with the operations team.
About the Role
As an Associate Website Merchandiser you will execute online business, merchandise, visual, and marketing strategies for two product divisions within the Rejuvenation brand in order to maximize sales. Identify opportunities and recommend new concepts to retain current and attract new customers in order to grow the brand reach and drive conversion. Work collaboratively cross-functionally with creative, merchandising, e-marketing, and inventory teams to ensure flawless execution. Participate in a dynamic, fast-paced, and fun team environment.
Responsibilities
- Manage website merchandising and product discoverability through general site merchandising (Homepage, categories, , navigation / information, architecture, and on-site search optimization.
- Manage Product Information Page (PIP) Content with Product Copy, Product Information / Specs / Installation instructions, and Cross-Sells / Up-Sells
- Work with E-Commerce Manager to develop and implement Web merchandising strategy
- Manage site content, site feedback and enhances overall customer experience across site and across channels
- Manage site feedback to enhance overall customer experience by gathering and coordinating fixing of errors / bugs on the web (internal and external web customer service liaison)
- Identify and recommend new site content and experiences to address customer needs based on analytics, feedback, surveys, and competitive analysis
- Manage non-purchase path site content (including how-tos, FAQs, store pages, About Us, and coordinate creation of content with copywriters and web designers
- Manage product launch process from product introduction hand-off from product management team to launch execution across all channels (DTC and retail). Maintains monthly master launch list for web and coordinates web product launch between content managers, web developer, site designer, etc.
Criteria
Our Culture & Values
We believe that taking care of our people is vital to our success and we strive to offer equitable and transparent practices for all. We prioritize connection, growth, and wellbeing.
People First
Putting People First means investing in overall well-being and opportunities to grow and advance within the organization. Depending on the position and location, here are a few highlights of what benefits may be available :
Benefits
Continued Learning
WSI will not now or in the future commence an immigration case or "sponsor" an individual for this position (for example, H-1B or other employment-based immigration).
This role is not eligible for relocation assistance.
Williams-Sonoma, Inc. is an Equal Opportunity Employer. Williams-Sonoma, Inc. will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance, or other applicable state or local laws and ordinances.