What are the responsibilities and job description for the Marketing Lead position at Preludesys?
In order to make an application, simply read through the following job description and make sure to attach relevant documents.
Role Description
The Marketing Lead will oversee the development and execution of comprehensive marketing strategies that drive growth and enhance brand positioning. Reporting to the CMO, this role will involve leading a team of marketing professionals, managing high-impact campaigns, and collaborating with cross-functional teams to achieve business objectives. The ideal candidate has extensive experience in strategic marketing, team leadership, and data-driven decision-making. Success in this role requires a deep understanding of market trends, customer insights, and the ability to craft and execute marketing plans that deliver strong ROI.
Responsibilities
- Lead the development and execution of marketing strategies that align with company objectives and drive growth.
- Oversee the creation and implementation of integrated marketing campaigns across digital and traditional channels.
- Manage and mentor a team of marketing professionals, ensuring the team meets or exceeds performance goals.
- Collaborate with the CMO to set marketing priorities and allocate resources effectively.
- Analyze market trends, customer insights, and campaign performance to inform strategic decisions.
- Develop and manage the marketing budget, ensuring efficient use of resources to achieve maximum impact.
- Partner with sales, product, and other internal teams to ensure alignment and support for marketing initiatives.
- Build and maintain strong relationships with external vendors, agencies, and partners.
- Drive continuous improvement in marketing processes, tools, and technologies to enhance effectiveness.
Qualifications
Experience, Accomplishments, Skills
Degree / Training
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