What are the responsibilities and job description for the Senior Graphic Designer position at PRG Golf?
Company Description
PRG is a leading supplier of innovative, high-quality bespoke golf accessories with their own production facilities. The company is known for creating industry-leading products for the world’s best courses, resorts, brands, and events.
Position Overview :
As a Senior Graphic Designer at PRG, you will play a key role in developing and executing design concepts across a variety of mediums. You’ll collaborate closely with our marketing, product development, and e-commerce teams to create compelling visuals that resonate with our target audience. This is a hands-on role that requires both creative vision and technical expertise to ensure the delivery of outstanding designs that reflect the brand’s aesthetic and values.
Key Responsibilities :
- Creative Concept Development : Lead the design process from concept to completion, including branding, packaging, digital assets, marketing materials, and more. Ensure all designs align with the brand’s vision and target market.
- Brand Identity Management : Maintain and evolve the visual identity of the brand, ensuring consistency across all platforms, products, and touchpoints. Create style guides and design systems that facilitate a cohesive brand experience.
- Product Design : Collaborate with product development teams to design innovative accessories, packaging and promotional materials that enhance the overall customer experience .
- Art Direction & Mentorship : Provide art direction and mentorship to junior designers, ensuring high-quality work and continuous professional development within the design team.
- Stay Current : Keep up with industry trends, design tools, and new technologies to continually push the creative boundaries for golf accessories.
Qualifications :