What are the responsibilities and job description for the Senior Product Manager, Audience Management Product position at Principal Financial Group?
What You'll Do
We're looking for a Senior Product Manager to join our Audience Management product team in our Enterprise Experience Enablement Product Organization! This team helps manage the data leveraged by Salesforce Data Cloud as a part of our customer data platform ensuring we have the data to power customer experiences across our company, as we continue working towards enabling a world where financial security is accessible to all.
In this role, you'll be supported in managing our Customer Data platform, which supports audience management. Your responsibilities include product discovery, measuring and reporting on product health, and recommending goals to strategically grow the product. You'll interact with various stakeholders and gain experience in key product disciplines. By developing and demonstrating product practices, you'll help strengthen our enterprise product practice with curiosity, open-mindedness, and motivation to learn all phases of the product lifecycle.
You'll have the opportunity to:
Who You Are
Salary ranges below reflect targeted base salaries. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation for all roles will be based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.
Salary Range (Non-Exempt expressed as hourly; Exempt expressed as yearly)
$123000 - $167000 / year
Time Off Program
Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short-term illness. Employees don’t accrue a bank of time off under FTO and there is no set number of days provided.
Pension Eligible
Yes
Additional Information
Hours
This role will partner with our global teams and has an expectation for flexibility in your work schedule with a frequent 7-9am CST start time.
Work Environments
This role offers an in-office and hybrid (blending at least three office days in a typical workweek) work arrangement in Des Moines, IA.
Work Authorization/Sponsorship
At this time, we're not considering applicants that need any type of immigration sponsorship (additional work authorization or permanent work authorization) now or in the future to work in the United States. This includes, but IS NOT LIMITED TO: F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, etc. For additional information around work authorization needs please use the following links.
Nonimmigrant Workers and Green Card for Employment-Based Immigrants
Investment Code of Ethics
For Principal Asset Management positions, you’ll need to follow an Investment Code of Ethics related to personal and business conduct as well as personal trading activities for you and members of your household. These same requirements may also apply to other positions across the organization.
Experience Principal
At Principal, we value connecting on both a personal and professional level. Together, we’re imagining a more purpose-led future for financial services - and that starts with you. Our success depends on the unique experiences, backgrounds, and talents of our employees. And we support our employees the same way we support our customers: with comprehensive, competitive benefit offerings crafted to protect their physical, financial, and social well-being. Check out our careers site to learn more about our purpose, values and benefits.
Principal is an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Posting Window
We will accept applications for 3 full days following the Original Posting Date, after which the posting may remain open or be removed based upon applications received. If we choose to post the job again, we will accept additional applications for at least 1 full day following the Most Recently Posted Date. Please submit applications in a timely manner as there is no guarantee the posting will be available beyond the applicable deadline.
Original Posting Date
3/25/2025
Most Recently Posted Date
3/25/2025
LinkedIn Hashtag
We're looking for a Senior Product Manager to join our Audience Management product team in our Enterprise Experience Enablement Product Organization! This team helps manage the data leveraged by Salesforce Data Cloud as a part of our customer data platform ensuring we have the data to power customer experiences across our company, as we continue working towards enabling a world where financial security is accessible to all.
In this role, you'll be supported in managing our Customer Data platform, which supports audience management. Your responsibilities include product discovery, measuring and reporting on product health, and recommending goals to strategically grow the product. You'll interact with various stakeholders and gain experience in key product disciplines. By developing and demonstrating product practices, you'll help strengthen our enterprise product practice with curiosity, open-mindedness, and motivation to learn all phases of the product lifecycle.
You'll have the opportunity to:
- Create and execute on the vision and strategy for our audience management capabilities
- Implement solutions through Salesforce Data Cloud, powering tailored user experiences through data-driven insights.
- Partner closely with other teams to leverage Salesforce Marketing Cloud and Data Cloud to lead the build of robust integrations, data workflows, and customer personalization features.
- Collaborate with engineering teams, marketing teams, and other partners to identify requirements and build innovative solutions
- Identify and prioritize the specific product features that customers will love, but will work for the business
- Provide relevant insights with influence and data to internal business partners who are delivering consumer solutions for principal’s financial success
- Stay ahead of Salesforce technologies, trends, and best practices to continuously improve solutions and processes
- Be a change agent establishing true product management and agile practices within EEE product lines
Who You Are
- 6 years of business, technology, or product management experience; or equivalent demonstrated through the following: work experience, military experience, or education
- 3 years working in a highly collaborative, fast-paced product environment with product or engineering teams and stakeholders
- Experience partnering with teams in a matrixed environment, managing multiple technology products through an agile environment, and successfully establishing product strategy by bringing together customer, user, or partner data and insights to make decisions
- Experience resolving solutions to complicated problems using good judgment and positive relationships to assess risk, and lay-out your argument in a well-structured, data-informed narrative
- Excellent communication skills including the ability to influence and negotiate with partners at all levels of the company while advising on complex expectations
- Shown success in both discovery and delivery against product outcomes; Thinking strategically and making decisions in a fast-paced environment, in multiple teams/functional areas/organizations
- Product Management experience
- Experience working with engineers, technology architects, delivery managers, and/or product managers
- Salesforce experience, specifically with Data Cloud
- Familiarity with data governance concepts
- Experience informally leading individuals that do not directly report to you
- Experience with JIRA and Confluence
Salary ranges below reflect targeted base salaries. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation for all roles will be based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.
Salary Range (Non-Exempt expressed as hourly; Exempt expressed as yearly)
$123000 - $167000 / year
Time Off Program
Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short-term illness. Employees don’t accrue a bank of time off under FTO and there is no set number of days provided.
Pension Eligible
Yes
Additional Information
Hours
This role will partner with our global teams and has an expectation for flexibility in your work schedule with a frequent 7-9am CST start time.
Work Environments
This role offers an in-office and hybrid (blending at least three office days in a typical workweek) work arrangement in Des Moines, IA.
Work Authorization/Sponsorship
At this time, we're not considering applicants that need any type of immigration sponsorship (additional work authorization or permanent work authorization) now or in the future to work in the United States. This includes, but IS NOT LIMITED TO: F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, etc. For additional information around work authorization needs please use the following links.
Nonimmigrant Workers and Green Card for Employment-Based Immigrants
Investment Code of Ethics
For Principal Asset Management positions, you’ll need to follow an Investment Code of Ethics related to personal and business conduct as well as personal trading activities for you and members of your household. These same requirements may also apply to other positions across the organization.
Experience Principal
At Principal, we value connecting on both a personal and professional level. Together, we’re imagining a more purpose-led future for financial services - and that starts with you. Our success depends on the unique experiences, backgrounds, and talents of our employees. And we support our employees the same way we support our customers: with comprehensive, competitive benefit offerings crafted to protect their physical, financial, and social well-being. Check out our careers site to learn more about our purpose, values and benefits.
Principal is an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Posting Window
We will accept applications for 3 full days following the Original Posting Date, after which the posting may remain open or be removed based upon applications received. If we choose to post the job again, we will accept additional applications for at least 1 full day following the Most Recently Posted Date. Please submit applications in a timely manner as there is no guarantee the posting will be available beyond the applicable deadline.
Original Posting Date
3/25/2025
Most Recently Posted Date
3/25/2025
LinkedIn Hashtag
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