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Sr. Associate, Content Marketing

Principal Financial Group
Des Moines, IA Full Time
POSTED ON 1/31/2025
AVAILABLE BEFORE 11/25/2025
What You'll Do

We’re looking for a Sr Associate, Content Marketing to join our Benefits & Protection Marketing team! In this role, you’ll strategically update a wide range of innovative and engaging content across various platforms to help capture the attention of our target audiences and drive desired outcomes.

  • Deliver timely, accurate, compliant, and on brand revisions to marketing collateral.
  • Follow processes and procedures that increase efficiency, speed to market, and contribute to overall strategic goals. Make recommendations for process improvement to help gain efficiencies.
  • Collaborate with and influence marketing partners and decision makers to gain strategic commitment for sustainable content maintenance.
  • Measure the impact of marketing collateral and make recommendations for audience and messaging optimization.
  • Consistently demonstrate a broad understanding of project impacts across audiences, business lines, and strategies and clearly articulate these impacts to the broader team.

Operating at the intersection of financial services and technology, Principal builds financial tools that help our customers live better lives. We take pride in being a purpose-led firm, motivated by our mission to make financial security accessible to all. Our mission, integrity, and customer focus have made us a trusted leader for more than 140 years!


Who You Are

  • Bachelor's degree or equivalent and 2 years of related work experience.
  • Strong problem solving, project management, and decision-making skills.
  • Communication, writing, editorial, and PowerPoint skills required.
  • Attention to detail and high degree of accuracy are critical.
  • Ability to be flexible, nimble, work in a fast-paced environment and juggle multiple projects and priorities.
  • Ability to translate data into actionable insights.

Skills That Will Help You Stand Out

  • Understanding of Principal business, products, and industry along with understanding of key audiences.

Salary Range Information

Salary ranges below reflect targeted base salaries. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation for all roles will be based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.
Salary Range (Non-Exempt expressed as hourly; Exempt expressed as yearly)

$57000 - $77900 / year
Time Off Program

Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short-term illness. Employees don’t accrue a bank of time off under FTO and there is no set number of days provided.
Pension Eligible

Yes
Additional Information

Work Environments

We are hiring in Des Moines, IA for this opportunity. This role offers in-office and hybrid (blending at least three office days in a typical workweek) work arrangements. You’ll work with your leader to figure out which option may align best based on several factors.

Work Authorization/Sponsorship

At this time, we're not considering applicants that need any type of immigration sponsorship (additional work authorization or permanent work authorization) now or in the future to work in the United States. This includes, but IS NOT LIMITED TO: F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, etc. For additional information around work authorization needs please use the following links.

Nonimmigrant Workers and Green Card for Employment-Based Immigrants

Investment Code of Ethics

For Principal Asset Management positions, you’ll need to follow an Investment Code of Ethics related to personal and business conduct as well as personal trading activities for you and members of your household. These same requirements may also apply to other positions across the organization.

Experience Principal

At Principal, we value connecting on both a personal and professional level. Together, we’re imagining a more purpose-led future for financial services – and that starts with you. Our success depends on the unique experiences, backgrounds, and talents of our employees. And we support our employees the same way we support our customers: with comprehensive, competitive benefit offerings crafted to protect their physical, financial, and social well-being. Check out our careers site to learn more about our purpose, values and benefits.

Principal is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.


Posting Window

We will accept applications for 3 full days following the Original Posting Date, after which the posting may remain open or be removed based upon applications received. If we choose to post the job again, we will accept additional applications for at least 1 full day following the Most Recently Posted Date. Please submit applications in a timely manner as there is no guarantee the posting will be available beyond the applicable deadline.
Original Posting Date

11/25/2024
Most Recently Posted Date

11/25/2024

Salary : $57,000 - $77,900

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