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Priority Marketing | Marketing Project Manager

Priority Marketing
Fort Myers, FL Full Time
POSTED ON 1/20/2025
AVAILABLE BEFORE 4/2/2025

Marketing

PROJECT MANAGER

on the Client Relations Team is responsible for the planning, coordination and execution of projects and services for a portfolio of clients across a variety of industries. The role supports an experienced Client Services Director in developing and implementing marketing objectives and strategies to reach a client’s goal(s).

An ideal candidate should have the project management, analytical, organizational and decision-making skills necessary to assist in keeping projects on time and within budget.

Overview of Duties & Responsibilities : Primary responsibilities of the Marketing Project Manager include : First 3-6 months :

  • Supporting the Client Services Manager / Director in coordinating projects and services for five-seven clients simultaneously
  • Gathering and assembling background information and analyses
  • Planning and managing projects and tasks within a project management software from beginning to end
  • Establishing clear and thorough direction for all departments to successfully execute their role(s) in the project
  • Organizing project assets
  • Developing and managing schedules / deadlines as well as project scope, timeline, and budget
  • Managing feedback and requests from internal and external stakeholders
  • Reviewing edits and updates for accuracy and best practices
  • Evaluating and monitoring campaign / project performance on an ongoing basis by analyzing key metrics and reviewing comprehensive reports
  • Attending and participating in client meetings
  • Preparing client-facing agendas, status updates and takeaways / follow-up
  • Supporting the Manger / Director in the development of estimates for existing clients
  • Observing discovery and proposal meetings with potential clients
  • Scheduling and preparing for meetings
  • Developing understanding of account innerworkings and client relationships
  • Providing event support as needed working closely with the agency’s event staff
  • Establishing and maintain strong working relations with internal team members and external vendors

Within 7-12 months (& beyond) :

  • Responsibilities noted above
  • Leading select client meetings independently or with very little support▪ Note : Additional clients may be added to the Project Manager’s portfolio based on capacity and scope
  • Providing proactive consultation to clients
  • Leading and executing day-to-day client activities, including responding to and initiating client phone calls and emails
  • Participating in new business meetings, proposal development and presentation
  • Developing and pitching campaign strategy, new tactics and ideas to clients
  • Qualifications : A bachelor’s degree in marketing, advertising, public relations, business administration or a related field, and at least three years of experience in the field.

  • Past work experience as a marketing / account coordinator or similar role.
  • Knowledge of traditional and digital marketing, content marketing, public relations and social media marketing required.
  • Experience in communicating with and presenting to clients, written and verbal, required.
  • Familiarity with social media management and advertising (Facebook, Instagram, LinkedIn, Twitter, Google My Business, Houzz) required.
  • Knowledge of WordPress, Canva, MailChimp, Constant Contact and experience in online review monitoring preferred but not required.
  • Skill Set :

  • Excellent communication and interpersonal skills
  • High level of organization, prioritization and decision-making skills
  • Detail oriented and analytical
  • Strong work ethic and self-motivated
  • High computer competency (Office 365 Suite, Project Management Tools, Adobe Acrobat)
  • Outgoing and comfortable engaging in social situations
  • Professional conduct within and outside office while conducting agency business
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