What are the responsibilities and job description for the Procom is hiring: Marketing Specialist in New York position at Procom?
Marketing Specialist
On behalf of our Financial Services client, Procom is searching for a Marketing Specialist for a contract role. This position is a hybrid position with 3 days onsite at our client's New York office.
Marketing Specialist - Job Description
The Marketing Specialist role is focused on bringing U.S. Personal Banking products to life through engaging creative and experiences. This position will support the Cards business and the AAdvantage portfolio by developing and executing marketing strategies across advertising, social media, and experiential channels.
Marketing Specialist - Responsibilities
- Collaborate with internal teams to support business objectives and execute campaigns in advertising, social, and experiential channels.
- Support the development and implementation of advertising and social media campaigns, including support for insights and research, contributing to brief development, and creative execution.
- Assist in the development, trafficking, and tracking of creative assets across channels.
- Work closely with agency partners and vendors to manage timelines and ensure output aligns to brand guidelines and stakeholder feedback.
- Help ensure consistency across all touchpoints, including out of home, social, and experiential formats to create a cohesive consumer experience.
- Support research to understand consumer sentiment, positioning strategy, and campaign effectiveness.
- Prepare updates and materials for internal meetings with key partners, develop presentations for senior leadership, and track performance to inform optimization strategies.
- Support the planning and execution of experiential activations, including event coordination and onsite support.
- Other job-related duties may be assigned as required.
Marketing Specialist - Mandatory Skills
Marketing Specialist - Nice-to-Have Skills
Marketing Specialist - Assignment Length
This is a contract position - 12 months to start
Marketing Specialist - Start Date
ASAP.
Marketing Specialist - Assignment Location
New York, New York, United States - Hybrid, 3 days onsite.
