What are the responsibilities and job description for the Business Development Representative position at Procure Analytics?
Description
Company Overview
At Procure Analytics (PA), we are passionate about driving continuous value by utilizing cutting-edge technology and implementing customized solutions in various categories to service our 900 member companies.
Headquartered in Atlanta, PA was founded to address the complex challenges of frequently ignored indirect and tail spend categories of Maintenance, Repair, and Operations (MRO), Packaging, and Freight. PA combines $1.5b of purchasing leverage and supplier relationships, together with dedicated advisors, proprietary analytics, and artificial intelligence, to drive ongoing value and supply chain resiliency for our members. PA’s analytical and reporting tools offer the insight needed to optimize MRO, Packaging, and Freight – all at no cost to members.
In the last decade, PA has grown from 2 employees and $5 million in total managed spend to over 100 employees and more than $1.5 billion dollars in spend, while maintaining its high-touch service model and member-focus.
PA has a very collaborative, humble, and values-driven culture that upholds these guiding principles:
• Act with integrity and in compliance
• Drive value creation
• Be disciplined entrepreneurs
• Be innovative
• Be accountable
• Treat others with dignity and respect
Strong Private Equity Ownership
In December 2021, Genstar Capital invested in PA, along with a large rollover from Bregal Sagemount and the management team.
Genstar Capital is a leading private equity firm that has been actively investing in high quality companies for over 30 years. Based in San Francisco, Genstar has developed a strong market reputation of working in partnership with management teams and its network of strategic advisors to build industry-leading businesses while generating outsized returns. Genstar’s vision is to help build lasting, impactful companies that will continue to succeed well beyond their ownership.
Genstar currently has approximately $33 billion of assets under management and targets investments focused on targeted segments of the software, industrials, healthcare, and financial services industries. In 2020, Genstar was ranked 2nd worldwide in aggregate private equity fund performance (out of 529 PE firms) and ranked 3rd in 2019 (out of 497 PE firms) by HEC-Dow Jones. For more information, please visit www.gencap.com.
The Opportunity
Reporting to the Manager of Business Development, you will serve as the face of a well-established, reputable company that provides comprehensive support and services our members. This individual is often the first line of communication between Procure Analytics and prospective members and is the person responsible for identifying, contacting, and qualifying opportunities for the sales organization to generate new business. This role lays the foundation for a successful sales career with Procure Analytics. If you are someone looking to start and accelerate your sales career with a high growth stable company, then come join us!
• Secure meetings with the right people, at the right place, at the right time to create high quality opportunities for the Partner Development & Member Development teams.
• The focus each day for our BDR is getting connected with decision makers, extending the conversation, and securing meetings for our Partner Development & Member Development teams.
• Use the internal sales tools and resources to execute a high-touch sales flow on member leads.
• Make a minimum of 50-75 cold calls per day to sales leads to gauge interest and qualify for an overview meeting.
• Initiate contact with prospects through a multi-channel outbound prospecting strategy using phone calls, e-mails, and other lead generation sources.
• Attend meetings you’ve scheduled and conduct routine check-ins with the Partner Development & Member Development team to receive feedback on the opportunities you created.
• Execute a follow-up strategy on leads that were not interested but may be in the future or were interested but did not initially agree to a meeting.
• Develop new sales strategies based on personal successes and failures and share what’s working with your peers.
Requirements
1. Education & Experience
Bachelor's degree in Business, Marketing, Communications, or a related field (preferred but not always required).
2 plus years of experience in sales, customer service, or business development.
Experience in industrial, manufacturing, supply chain, procurement a big plus.
2. Skills & Qualifications
Strong Communication Skills – Ability to clearly present ideas and engage with clients.
Sales & Prospecting Skills – Experience with cold calling, email outreach, and social selling.
Lead Qualification – Ability to assess potential clients and determine if they are a good fit.
CRM Experience – Familiarity with tools like Salesforce or other CRMs
Negotiation & Persuasion – Ability to influence potential customers and book meetings.
Resilience & Adaptability – Comfort in handling rejection and adapting sales strategies.
Time Management – Efficiently managing outreach and follow-ups.
Market Research – Ability to analyze industry trends and identify potential opportunities.
Meticulous and detail-oriented - Keen eye for accuracy and precision.
3. Key Responsibilities
Research and identify new business opportunities.
Reach out to potential clients through cold calls, emails, and LinkedIn.
Qualify leads and set up meetings for sales teams.
Maintain and update lead data in CRM systems.
Work closely with marketing and sales teams to improve outreach strategies.
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