Association Manager - Marketing & Communications

Summary of Responsibilities/General Description:

This position will work with the company’s non-profit association clients in a fast-paced, customer-focused work environment. We are looking for an association professional with experience in marketing, communications and working with non-profit associations and their volunteers. The individual must possess the following strengths: be successful in leading and managing many different projects, be an effective supervisor, be detail organized, and possess excellent written and oral communication skills. Additionally, they should be a strong project manager, be articulate and efficient, and excel at learning current and emerging technologies. A successful candidate will have an excellent work ethic and the ability to work independently as well as on a team. The position requires a flexible and service-oriented individual with strong computer and people skills with the ability to:

• Balance multiple deadlines and priorities.
• Respond to a variety of volunteer requests and/or inquiries by phone and email to ensure a positive experience with the Association.
• Take initiative and leadership on projects for the Association.
• Work closely and successfully with volunteers with different personalities and work styles.
• Develop, lead, and implement fresh, innovative member recruitment and retention programs, marketing plans, and communications strategies.

Marketing Responsibilities:

• Develop, lead and manage fresh, innovative membership recruitment and retention programs and campaigns for the Association.
• Strengthen the Association's member value proposition and suite of benefits and programs.
• Develop, lead, and manage new marketing plans for Association programs and activities, including a Leadership Summit, recognition days and weeks, annual general membership meeting, webinars, and booths & CE at industry conferences.
• Develop, lead, and manage outreach programs to industry/profession suppliers to increase sponsorship and advertising revenue.
• Oversee Association membership coordinator; establish data entry and reporting standards. Includes assessment of current AMS and developing recommendations for improved database operations.

Communication Responsibilities:

• Develop, lead, and manage integrated communication program and campaigns across all communication channels to accomplish Association goals.
• Develop, lead, and manage the Association’s publications and communications programs, including but not limited to: bi-monthly e-magazine, monthly e-newsletter, annual report.
• Direct, lead, and manage the Association’s social media program.
• Oversee Communications & Marketing Manager to ensure accurate and timely implementation of communications and marketing plans.

Other Responsibilities:

• Collaborate with the Executive Director to develop and manage Association's marketing and communication budgets.
• Manage work and performance of contractors providing marketing, communications, social media and website services.

General:

• Develop and maintain a working calendar of projects and deadlines. Work with Executive Director to develop priorities.
• Lead and coordinate additional projects and programs for the Association.
• Perform additional duties as assigned.
• Assist in answering the phone lines and directing calls when needed.
• Understand scope of services provided to the association. Provide any additional support services as needed.
• Work with volunteers and adjust communications appropriately.

Qualifications:

• Bachelor’s degree required.
• Minimum of three years of working experience in Association management.
• Proven leadership skills.
• Experience in working with volunteers, boards, and committees is a strong plus.
• Must be able to travel up to three times per year.

Required Skills:

• Must be adaptable and be able to engage, collaborate with and motivate membership coordinator and contractors.
• Should have proven track record in developing, leading, and managing tactics or building programs to meet goals and objectives according to timelines.
• Strong organizational abilities, including planning, development and task facilitation.
• Excellent communication skills, both written and spoken, including the ability to tailor your style to suit different audiences.
• Fiscal and budget management skills.
• Strong understanding of technology.
• Desire to learn the association’s industry, key stakeholders, and how to serve the industry community.
• Ability to monitor, evaluate, and modify programs and policies to meet changing needs and objectives of the organization.

• Successful candidates should be proficient with Microsoft Office and have excellent customer service, multi-tasking and organizational skills. Experience with websites, databases, is required (experience with Your Membership is a plus).