What are the responsibilities and job description for the Growth Marketer position at Project Broadcast?
About Us
Project Broadcast is revolutionizing how businesses connect with their audiences through our powerful omni-channel communication platform. We help entrepreneurs and organizations build meaningful relationships with their customers through personalized text, email, and voice solutions that simply work better.
The Opportunity
As our Growth Marketing Lead, you'll drive expansion through compelling events, strategic partnerships, and innovative content programs. You'll have the chance to make a significant impact by:
- Developing thought leadership that resonates with both network marketing professionals and enterprise clients
- Creating and executing high-impact events that showcase our platform's value
- Building strategic partnerships that fuel sustainable growth
- Designing scalable programs that expand our market presence
What You'll Do
- Lead our industry event strategy, from conference appearances to virtual town halls
- Craft compelling content programs, including blogs, podcasts and thought leadership
- Develop and grow our affiliate programs and strategic partnerships
- Track program metrics and optimize for maximum ROI
- Build bridges between marketing initiatives and business outcomes
This role is perfect for a strategic marketer who thrives at the intersection of creative storytelling and analytical execution, with a passion for helping businesses communicate more effectively with their audiences.
Core Responsibilities
Events & Thought Leadership
- Industry conferences and speaking engagements
- Virtual events and town halls
- Enterprise segment events and programs
Content Programs & Demand Gen
- Content distribution and amplification
- Thought leadership content coordination
- Podcast strategy and guest management
Growth Programs
- External affiliate program development
- Strategic partnerships and co-marketing
- Enterprise segment support initiatives
Analytics & Optimization
- Track and report on all program metrics
- Optimize program performance and ROI
- Manage program budgets and forecasting
- Create scalable processes for growth initiatives
- Measure and improve conversion rates across programs
Required Skills & Experience
- 5 years experience in demand gen, events, partnerships
- Track record of building successful growth programs
- Strong project management and organizational skills
- Excellence in relationship building and networking
- Data-driven approach to program optimization
- Understanding of network marketing/direct sales industry a huge plus!
- Experience with podcast or content production also a plus
Join our passionate team and help shape the future of business communication. At Project Broadcast, you'll have the freedom to innovate, the support to excel, and the opportunity to make a meaningful impact on thousands of growing businesses. Apply today and be part of something extraordinary.