What are the responsibilities and job description for the Marketing Operations and Analytics Manager position at Prometheus Group?
About Prometheus Group
Prometheus Group is a team of self-starters centered on being resourceful, accountable, and results-focused. Career progress is based on merit and not years of service or attaining certifications. Our drive and dedication to creating great products for our global customers are at the heart of all we do! In joining Prometheus, you will become a part of the largest global provider of comprehensive enterprise asset management (EAM) software solutions that support the management life cycle for equipment maintenance and operations. This position will provide an opportunity to join a successful, rapidly-growing software company that is backed by some of the most reputable private equity firms in the world such as Advent, LGP, and Genstar. An ideal candidate will bring the skills and aptitude necessary to manage the increasing complexity of the company’s global operations driven by the company’s continued expansion. Success in this role will provide opportunities for increased levels of responsibility within the company.
Job Summary
We are seeking a data-driven Marketing Manager specializing in Marketing Operations and Analytics. In this role, you will own the marketing operations strategy, drive efficient processes, and optimize analytics to fuel our growth. You will be responsible for managing the marketing automation platform, overseeing email campaigns, partnering with IT to manage the Salesforce backlog, and building robust reporting frameworks to measure business impact.
Key Responsibilities
- Own the marketing operations function, including the management of marketing automation, CRM integrations, and data hygiene.
- Manage the Salesforce backlog in partnership with IT to ensure optimal functionality and alignment with marketing and sales initiatives.
- Lead the management and execution of email marketing campaigns through our marketing automation platform.
- Develop, maintain, and optimize reporting dashboards to track campaign performance, pipeline influence, and marketing attribution.
- Analyze data to uncover insights and opportunities to enhance campaign effectiveness.
- Partner closely with cross-functional teams, including Campaigns, Web, BDR, and Sales Ops, to support integrated marketing strategies.
- Ensure accurate marketing attribution by developing frameworks and methodologies to link marketing activities to revenue outcomes.
- Own the configuration and ongoing management of marketing tools, including Salesforce, HubSpot, Qualified, and Salesloft.
- Collaborate with the Sales Ops team to align marketing data with sales metrics and goals.
Qualifications
- Bachelor’s degree in Marketing, Business, or related field.
- 3-5 years of experience in marketing operations or analytics within a B2B software environment.
- Hands-on experience with Salesforce, HubSpot, Qualified, and Salesloft.
- Proven ability to build and maintain complex reports and dashboards in Salesforce.
- Strong analytical skills with experience in marketing attribution and data analysis.
- Experience managing marketing automation platforms and executing email campaigns.
- Excellent project management skills, with the ability to collaborate across multiple teams.
- Strong problem-solving abilities and a data-driven mindset.
- Certification in Salesforce or HubSpot is preferred.
Benefits
- Competitive salary and performance-based incentives.
- Comprehensive benefits package including health, dental, and vision.
- Opportunities for professional growth and development.
- A collaborative and innovative team environment.
Prometheus Group is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
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