What are the responsibilities and job description for the Marketing Analyst position at Property Leads?
ROLE :
This role will be directly working for Property Leads, a start-up lead generation and data company in the real estate industry. The Data Analyst role is pivotal in generating high quality motivated seller leads and in-turn driving revenue. With our small team of 10 and start-up culture, this role is demanding in terms of time and attentiveness (far more than a traditional 9-5 job). You will thrive as a detail-oriented analyst energized by new challenges and looking to develop the depth and breadth of your campaign management and analytical skill sets.
RESPONSIBILITIES :
- Ownership over campaign development, management, optimization, and reporting within various paid digital media platforms.
- High attention to detail when developing, managing, optimizing, and reporting various paid digital media platforms.
- Build, test and manage ad creative and ad copy for all campaigns.
- Responsible for daily, weekly and monthly optimizations to drive business and KPIs forward.
- Updates CMO on status of current accounts on a daily basis and elevates any issues in a timely manner.
- Responsible for overseeing all campaign tracking set-up, implementation, and testing before launch of a campaign.
- Understands rules, regulations, and data ecosystems related to paid marketing and identifies and communicates issues when they arise.
- Ensures strict adherence to budgets while meeting objectives.
- Faces technical challenges head-on and takes initiative to solve problems.
- Stays current on all media / marketing trends.
- A strong focus on lead quality even at the sacrifice of ROAS.
BASIC QUALIFICATIONS :
Ability to :
BENEFITS :
Job Type : Full-time
Salary : $80,000.00 - $120,000.00 per year
Salary : $80,000 - $120,000
