Paid Ads Specialist

Paid Ads Specialist 

Our Company

We manage online marketing and web visibility for over 15,000 professional firms. Recognized six years in a row as one of America’s Fastest-Growing Private Companies by Inc. Magazine, We are the premier online marketing solutions for doctors, dentists, financial professionals, and law firms nationwide – think of us as a next-generation ad agency with 15,000 clients.

Working at Nifty

Our employees are passionate about their work and are driven by innovation. Each and every day we strive for excellence. Our work environment is equal parts casual and professional. We’re serious about our business and delivering the best service to our members, but we also make it a priority to keep things fun and exciting. Join the Nifty team, where innovation is the goal, hard work is expected, and creativity is rewarded.

The Role 

In this position, you’ll work in a variety of platforms including Google ads (PPC), Bing ads (PPC), Facebook ads, YouTube ads, and more. Responsibilities will vary according to client needs, but training will be provided. The ideal candidate has strong written skills, an eye for grammar, is able to learn quickly, but also dedicates themselves to learning beyond the training. We are looking for an analytical and dedicated individual who contributes to our company culture.

Responsibilities:

• Develop custom paid search/PPC campaigns for clients
• Communicate with clients on a regular basis via email, phone, and video conferencing, review KPI's
• Manage clients marketing budgets in an effective and efficient manner
• Develop and manage a detailed project schedule and work, plan and put together monthly reports on results and progress
• Provide project updates on a consistent basis to various stakeholders about strategy, adjustments, and progress
• Utilize industry best practices, techniques, and standards
• Measure project performance to identify areas for improvement
• Maintain a positive attitude and bring value to our company culture
• Continuously learn and strive to be self-sufficient in managing clients 

Skills:

• 1 - 3 Years of Google ads experience (certification is preferred)
• Managing PPC campaigns
• Experience analyzing Google Ads campaigns to make effective changes & explaining the impacts of the campaign to the end client.
• Effective communication skills with multiple departments involved in the client’s marketing campaign
• Deep understanding of Google Ads tactics including targeting, ad creation, and landing page optimization.
• Self-motivated, self-starter with the ability to figure things out & research solutions to
  problems on your own.
• Computer skills (excel/google sheets a plus)
• Design experience is a plus, but not required

 Qualifications:

• Fast learner of new programs and tools
• Strong work ethic
• Self-motivated, self-starter, self-learner
• Team player
• Positive Attitude
• Ability to manage time effectively

Benefits:

• Excellent compensation and benefits package
• Generous vacation (3 weeks) and paid holidays
• Medical, dental, life, and vision plans
• 401(k) plan