What are the responsibilities and job description for the Marketing Strategist position at Proven Contracting, LLC?
Company Overview
">We are a dynamic and growing contracting company specializing in roofing, siding, windows, gutters, and doors. Our core values include a family-like culture, exceptional customer service, quality craftsmanship, and integrity.
">About Us
">We are seeking an energetic and results-driven marketing professional to build, enhance, and broadcast our brand. As a Marketing Manager at Proven Contracting, you will play a pivotal role in the growth of our company and have the opportunity to make a significant impact by creating and executing marketing strategies that reflect our commitment to excellence.
">Key Responsibilities
">- Create and post engaging content across all social media channels.
- Record and edit video content for advertisements and social media platforms.
- Manage and run Meta ads Organic Social Media.
- Update and optimize business profile pages on Google MyBusiness, LinkedIn, Yelp, Angi, BBB, and other relevant platforms.
- Visit job sites to take photos and videos showcasing our team, crew, and customers.
- Work with the Sales and Project Management teams to capture valuable photos and videos supporting marketing efforts.
- Monitor and respond to online reviews across various platforms.
- Track and report key performance indicators (KPIs) measuring the success of marketing campaigns.
- Meet with the Sales and Operations teams to align on marketing initiatives and strategies.
- Manage and coordinate our involvement in local home shows and industry networking events to build relationships and promote the company.
- Work with outsourced marketing agencies or individuals reviewing data, reports, and providing feedback.
- Develop and coordinate email, direct mail, and social media marketing campaigns.
- Provide analysis, insights, and suggestions to leadership on how to improve marketing strategies.