What are the responsibilities and job description for the Senior Director of Brand Marketing position at PRTNR Recruiting?
We’re looking for a Head of Brand Strategy & Marketing to define and execute a dynamic marketing vision for a growing consumer brand. This role is an exciting opportunity for a strategic thinker who thrives in fast-paced environments and enjoys blending creativity with data-driven decision-making.
The Head of Brand Strategy & Marketing will be responsible for shaping and executing the brand’s marketing strategy across multiple channels. In addition they will lead creative storytelling, oversee digital and experiential marketing efforts, and drive impactful campaigns that increase brand visibility and customer engagement. Will collaborate with leadership, creative, and product teams to ensure a cohesive and compelling brand presence in the market.
REQUIREMENTS
- 10 years of experience in brand marketing, ideally within consumer goods, lifestyle, or digital-first brands.
- Proven success in leading marketing initiatives that drive brand growth and customer acquisition.
- Experience managing multi-channel campaigns, including digital, influencer, and experiential marketing.
- Strong analytical mindset with the ability to leverage data to inform decisions.
- Knowledge of media planning, public relations, and community engagement strategies.
- Bachelor’s degree in Marketing or a related field preferred, but relevant experience is highly valued.