Content and Social Media Marketing Specialist

Are you looking for another boring marketing job? One that doesn’t empower you to learn new skills? One that has you baking the same cake every single day? One where you have to wait around for permission to test a great idea? If you answered ‘yes’ to any of these questions, stop reading right now and look elsewhere!

If you answered each with a resounding ‘No!’, then we should talk!  

PSMJ Resources, Inc. is the worldwide leader in improving the business performance of architecture, engineering, and construction (AEC) companies worldwide. For over 50 years, we’ve been developing and marketing: 

• Research reports and books, such as our benchmark data on AEC firm financial performance. 
• Conferences, tradeshows, and executive workshops on topics such as project management, technology, and more. 
• Business improvement advisory services such as M&A, growth strategy, business development, and more.
• Our PSMJ PRO executive network, where top leaders share business success solutions. 

Our audience of AEC professionals and firm executives looks to PSMJ for the data and insight to solve some of their most pressing business challenges. 

We are looking for a curious self-starter Content and Social Media Marketing Specialist to join our growing team at our main office in Newton, Massachusetts (hybrid work schedule). As part of our in-house marketing agency, you will work closely with our cross-functional product teams and play a key role in driving awareness, engagement, and conversions.  

This a great entry point for candidates interested in B2B marketing, particularly specializing in the areas of content marketing and social media marketing. 

Responsibilities: 

• Content Curation and Optimization: Develop and manage content for digital channels, including website, social media, and paid ads. 
• Social Media Strategy: Plan and execute engaging social media campaigns across platforms such as Facebook, Instagram, and LinkedIn. 
• Digital Optimization: Review existing digital marketing assets with an eye to suggesting and executing improvements to look, content, and overall effectiveness. 
• Paid Advertising: Assist in managing PPC campaigns across Google Ads, Meta, and other advertising platforms, optimizing for performance and ROI. 
• Analytics and Reporting: Track, analyze, and report on key performance metrics to refine strategies. 
• Collaboration: Work closely with other team members on various other marketing projects, as needed. 

Qualifications: 

• Bachelor’s degree in Marketing, Communications, or a related field. 
• 1-3 years of experience in digital marketing, social media management, or content marketing. 
• Strong knowledge of social media platforms and digital analytics tools. 
• Experience with HubSpot is a plus. 
• Excellent writing and communication skills with an eye for detail. 
• Ability to multitask, prioritize, and work efficiently in a fast-paced environment.
• Creative mindset with a passion for storytelling and brand engagement. 

Why join PSMJ? 

PSMJ offers an entrepreneurial and high-energy culture with great pay, benefits, and growth potential. We’re dedicated to having a significant positive impact on the lives of architecture, engineering, and construction firm leaders and we know that starts with having a significant positive impact on the lives of our team.  

If you are ready to take your career to the next level, we want to hear from you!