Senior Associate, Investment (National Video Broadcast)

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients’ brands, and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come.

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.

The Senior Associate, Investment is responsible for executing strategies developed by Managers and Associate Directors including negotiating scatter needs, analyzing the need for AD weight, and implementing allocation and billing tools to facilitate smooth transition from buy to air. Providing training and guidance of the Associates in all aspects of their responsibilities is critical.

• Negotiate cable purchases
• Create recommendation documents
• Develop and deliver POV/position papers on key issues/opportunities
• Oversee brand allocations and corporate ownership
• Manage Tardiis allocations
• Oversee billing discrepancies
• Check that schedules are inputted correctly
• Create documents for Mission Control
• Review/assist in post buy analysis
• Analyze ADU packages

• 1 years of traditional media buying expertise, national broadcast and direct digital video preferred
• Experience in media buying tools like Prisma, preferred

• Strong quantitative skills, including analytical abilities and math proficiency
• Solid verbal and written communication skills
• Acquisition and branding background and familiarity/proficiency with the following systems/tools:
  • Mediaocean, MBox
  • Nielsen Net Rating, Comscore, AdRelevance, eMarketer, Forrester, etc.
  • Third-party ad measurement and traffic tools (e.g. Integral Ad Science)
  • PowerPoint, Excel, Word
• Demonstrates critical thinking and problem-solving abilities
• Ability to work successfully with teams, handle multiple projects, and meet tight deadlines under pressure
• Detail-oriented and able to produce accurate work
• Demonstrates leadership skills

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.  If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

Compensation Range: $49,305- $65,415 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 05/13/2025.

All your information will be kept confidential according to EEO guidelines. 

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Salary : $49,305 - $65,415