What are the responsibilities and job description for the Senior Vice President, Brand Strategy position at Publicis Groupe Holdings B.V?
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
Overview
As Senior Vice President of Account Planning/Brand Strategy, you’ll lead the charge for Digitas to become a more influential partner to CMOs and CEOs through the quality of our ideas and our creative work.
Responsibilities
- Partnering with the Creative Director and providing inspiration for the Creative Department
- Leading the charge for us to consistently create and champion our own original organizing ideas, and reducing our reliance on activating those of other agencies
- Overseeing career development and growth of individuals in the planning group
- Serving as both an anchor and springboard for the other strategic capabilities: Marketing, Media & Strategy & Analysis
- Acting as Guardian angel for Relationship Leads, a trusted partner to Clients, and an ally for New Business
Qualifications
We’re looking for a whip smart Senior Vice President with outstanding experience that includes:
- A four year college degree and at least 12 years of experience in account planning/brand strategy, preferably in an advertising agency
- A knack for finding ‘real’ insights and presenting them in a way that inspires creative
- Keen ability to navigate originating ideas/brand experiences
- A collaborative spirit, shepherding solutions through with other strategists and agency partners
- Willingness to roll up the sleeves to help bring great ideas to life
- Proven influence at the CMO level and beyond
- Persuasiveness and the confidence to excite clients to buy into powerful ideas
- A reputation for being exceptionally insightful, enterprising, articulate and convincing
- The wisdom and patience to not try and boil an ocean: This is about changing a large business from within
- Willingness to travel as needed – you’re open to new places, new faces and new ideas
Additional information
Salary : $176,600 - $288,765