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Associate, Broadcast Traffic Job at Publicisgroupe in New York

Publicisgroupe
New York, NY Full Time
POSTED ON 2/11/2025
AVAILABLE BEFORE 4/18/2025

Company description

Publicis Media harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.

Overview

GENERAL FUNCTION :

  • Entry level position
  • Involves training on current media system (Mediaocean Spectra O|X) and basic Traffic procedures.
  • Traffic Associates will receive training from Traffic Supervisors until they are able to manage duties on assigned clients.
  • Traffic Associates act as liaisons between planning, buying and creative partners to ensure media plans are executed with the appropriate creative messages.
  • Reports to Traffic Supervisor

Responsibilities

GENERAL JOB RESPONSIBILITIES :

  • Receive in-depth training to obtain working knowledge of basic Agency and Traffic procedures, media systems, Traffic terminology, and business goals based on client(s) they are assigned to.
  • Maintain positive, professional attitude and good working relationships with peers, team counterparts, and vendors.
  • Attain ability to accurately meet all requirements necessary to execute or fulfill client approved media plans.
  • Demonstrate good skills in written, verbal, and interpersonal communications, diligently attend to details, follow-through on all business requests, and understand sense of urgency.
  • Must appropriately communicate with and understand the functions of internal and external partners (i.e. creative agencies, vendors, etc.).
  • Broadcast Traffic Associate will work toward fulfilling the below responsibilities which will elevate them to the next level – Senior Associate

  • Routinely reviews buy specifications provided by media teams and fully understands client expectations.
  • Partners with Client creative agencies for the exchange of information regarding scheduling and shipment of materials to vendors.
  • Utilizes proprietary media system to view commercial units loaded by media teams under specific client estimates and issues traffic instructions (once approved by Traffic Supervisor) via media system, directly to broadcast vendors, providing information regarding correct creative messaging to be aired during specific programming.
  • Assist other traffic team members in managing commercial duplication and shipment of creative assets to broadcast vendors. May involve providing production estimates for client submission and approval, submitting purchase orders to commercial duplication facility, and reconciling invoices.
  • Confirms delivery of traffic instructions and commercial materials.
  • Provides media usage to creative agencies for commercial talent payment schedules.
  • Maintains system records with commercial data necessary for media and financial purposes.
  • May be required to assist Reconciliation Teams during vendor invoice reconciliation process.
  • Anticipate and troubleshoot problems, coordinate simultaneous plans, oversee scheduling, and develop solutions to workflow delays.
  • Qualifications

  • 0 to 1 years’ experience in similar field or with Mediaocean system (Spectra O|X) a plus.
  • Basic knowledge of process management and workflow (Ideally in media or financial industries).
  • Entry level experience working within a web-based system / platform to facilitate a process related to data entry (Ideally in media or financial industries).
  • Professional attitude, team player and self-motivated.
  • Good verbal and written communication skills as well as organizational skills and attention to detail.
  • Ability to multitask and ability to anticipate and troubleshoot problems.
  • Skills in Microsoft Word and Excel.
  • College degree or equivalent experience.
  • Additional information

    Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

    Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

    If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

    Compensation Range : $39,710 - $57,615 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

    All your information will be kept confidential according to EEO guidelines.

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    Salary : $39,710 - $57,615

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