What are the responsibilities and job description for the Consumer Marketing Retention Manager position at PubWorX Services LLC?
PubWorX ProCirc, a Hearst and Condé Nast partnership committed to offering scale and innovation to the magazine industry. With 200 experts from across the industry PubWorx offers solutions to satisfy the consumer marketing, circulation management, production and paper procurement needs of any publisher - large or small.
Job Description
Areas of responsibility include but are not limited to:
- Execute the retention marketing strategy to align with client goals and meet key business objectives
- Manage daily marketing activities across multiple brands via all CRM channels throughout the subscriber’s lifecycle
- Develop and implement complex and disciplined testing approaches, from design management to campaign measurement
- Track ongoing campaign KPIs, evaluate effectiveness, and provide analysis, interpretation, and recommendations to maximize performance and efficiency of marketing efforts
- Partner with internal and external cross-functional teams to ensure integration of objectives, strategy, and execution, including Operations, Fulfillment, and Production units
- Prepare annual marketing budgets, manage and monitor monthly financial forecasting
- Work with internal and external designers to develop new email and direct mail creative
- Forecast, order, and manage inventory of print campaign components
- Required Skills/Experience:
- Bachelor’s degree in Marketing required
- Minimum of 2 years of experience in direct marketing and/or subscription marketing preferred
- Highly motivated and proactive, with attention to detail and the ability to work successfully under tight deadlines in a fast-paced environment
- Excellent communication, analytical, and strategic skills
- Exceptional time management skills with ability to prioritize multiple high-importance tasks accordingly
- Creative mindset with a knack for questioning status quo and trying new things
- Expert user of MS Office: Excel, Word, PowerPoint
What happens next?
If you are interested in this opportunity, please apply below and we will review your application as soon as possible. Please note that due to the high level of applications we receive, it is not always possible for us to respond to each applicant in person. Should your profile fit this open position we will contact you within approximately 4 weeks. You can update your resume or upload a cover letter at any time by accessing your candidate profile.
PubWorx is an equal opportunity workplace.
Duties and responsibilities may be adjusted based on years of experience.
Salary is also commensurate with experience.