Director, Data Partnerships

There's likely a reason you've taken the time out of your busy day to review this opportunity at PulsePoint. Maybe you're in need of a change or there's an itch you're looking to scratch. Whatever the reason, ask yourself the following questions:

• Are you a person who dreams of things like Header Bidder, OpenRTB and automation? Do you like stretching your arms and getting your hands dirty doing whatever it takes to make clients happy?
• Are you passionate about solving problems faced by clients due to the complexities of adtech?
• Are you tired of being boxed in and told what you cannot do because it's not your job?
• Do you love identifying new ways companies try to innovate to improve efficiency and increase revenue?

A bit about us:

PulsePoint is a fast-growing healthcare technology company (with adtech roots) using real-time data to transform healthcare. We help brands and agencies interpret the hard-to-read signals across the health journey and unify these digital determinants of health with real-world data to produce the most dimensional view of the customer. Our award-winning advertising platforms use machine learning and programmatic automation to seamlessly activate this data, making marketing, predictive analytics, and decision support easy and instantaneous.

Description

We are seeking a highly skilled and experienced Director of Data Partnerships to lead our efforts to develop and manage strategic partnerships that enhance our data capabilities and drive growth for our Demand-Side Platform (DSP). You will work closely with internal teams and external partners to identify opportunities for collaboration, negotiate agreements, and ensure the successful integration of data solutions - use cases are inclusive of audiences, measurement, optimization – into our platform. The ideal candidate will have a deep understanding of digital advertising, data products and pricing, supply chain dynamics, and quality assurance processes, along with a passion for data-driven decision-making.

Key Responsibilities:

• Strategic Partnership Development: Identify, evaluate, and establish partnerships with a diverse set of data providers to enhance the DSP's data offerings.
• Negotiation and Contract Management: Lead negotiations for data partnership agreements, ensuring favorable terms and compliance with legal and regulatory requirements.
• Data Integration: Collaborate with product and engineering teams to integrate new data sources into the DSP, ensuring seamless functionality and performance.
• Market Analysis: Conduct market research to identify trends, opportunities, and competitive landscape related to data partnerships in the digital advertising ecosystem.
• Performance Monitoring: Establish KPIs to measure the success of data partnerships and regularly report on performance to senior management.
• Cross-Functional Collaboration: Work closely with sales, marketing, and product teams to align data partnership strategies with overall business objectives.
• Stay informed about industry trends, regulations, and emerging technologies that may impact supply quality and marketplace dynamics.
• Thought Leadership: Represent PulsePoint at industry events, conferences, and forums to promote our data capabilities and partnerships.

Required Qualifications:

• Bachelor’s degree in Business, Marketing, Data Science, or a related field; MBA preferred.
• 10 years of experience in data partnerships, business development, or a related role within the digital advertising or technology industry.
• Strong understanding of data privacy regulations and compliance (e.g., GDPR, CCPA).
• Proven track record of successfully negotiating and managing partnerships.
• Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
• Familiarity with programmatic advertising and DSP technologies is a plus.
• Exceptional communication and interpersonal skills, with the ability to build relationships with internal and external stakeholders.
• Strong leadership and team management skills, with the ability to inspire and motivate a diverse team, even in situations where they are not the direct reporting manager.
• Excellent analytical skills with the ability to interpret complex data and make data-driven decisions.

Time zone:

• 9am-6pm ET preferred, but also open to PT/MT/CT hours

What we’ll give to you:

• Comprehensive healthcare with medical, dental, and vision options, and 100%-paid life & disability insurance
• 401(k) Match
• Generous paid vacation and sick time
• Paid parental leave & adoption assistance
• Annual tuition assistance
• Better Yourself Wellness program
• Group volunteer opportunities and fun events
• Commuting subsidy and commuter benefits
• A referral bonus program -- we love hiring referrals here at PulsePoint

And there’s a lot more!

Watch this video here to learn more about our culture and get a sense of what it’s like to work at PulsePoint!

WebMD and its affiliates is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.