Technical Product Manager, Reporting/AdTech

Description

There's likely a reason you've taken the time out of your busy day to review this opportunity at PulsePoint. Maybe you're in need of a change or there's 'an itch you're looking to scratch'. Whatever the reason, ask yourself the following questions:

• Do you want to join a company that takes pride in the work they do?
• Do you want to work for a company that helps you navigate your career and invests in your development?
• Is having an open and transparent leadership team important to you in your next role?

If you answered yes to the above questions, you are in luck… PulsePoint is hiring!

A Bit About Us

PulsePoint’s award-winning platforms accelerate data and programmatic technology to deliver contextually relevant and personalized health information. We help brands and agencies better understand audience engagement and are revolutionizing health decisions through real-time data.

Technical Product Manager

We are looking for a Technical Product Manager to join our brilliant Product Development team!

Product Managers at PulsePoint relentlessly pursue increased adoption of our platforms by listening to user feedback and ideating new ways to help clients achieve their goals. They constantly monitor both market feedback and product usage to better understand how our clients use the platform today and where we can evolve to capture new opportunities.

The Technical Product Manager will lead the implementation and enhancement of new and existing capabilities across all PulsePoint products.

PulsePoint has already built the industry's leading health marketing platform, and now we’ve merged with WebMD/Medscape, creating even more opportunities to disrupt the landscape. And with the pending cookie cliff, you want to be part of a platform that has its own first-party data, not just licensing cookie pools from other people. Our teams work hard, play hard, and enjoy each other’s company during both. Come join us and help make the next evolution of health marketing become a reality!

At PulsePoint, Product Managers have five primary responsibilities:

• Innovate and ideate with a constant focus on building new data-driven products that drive a sustained and competitive differentiation for PulsePoint in the market.
• Articulate the vision in a compelling business case
• Translate business strategy into the product roadmap, making critical decisions about what features to build and what order to build them in
• Collaborate and communicate with various technical and business teams to launch seamlessly, collecting feedback from other teams & clients and integrating that feedback back into the roadmap.
• And finally work with Marketing and Sales to develop compelling positioning, value proposition, and selling tools.

An excellent Product Manager at PulsePoint is one that keeps in mind the long-term vision of the product while driving short-term results, has the customer intuition to get there, and has the authority/integrity to lead the team along the way – very much a mini CEO when it’s done right.

What you’ll be responsible for:

• Work with business stakeholders to dig deep into client needs
• Run POCs and Pilots to assess the feasibility of bringing an idea to reality
• Work with UX/Engineering team to design and build new products and features
• Bridge the gap between product management and engineering by defining and articulating the technical requirements
• Work with product management and marketing to bring your products to market and drive adoption
• Note that this is an individual contributor role

What you’ll accomplish (subject to change):

• Own the productionization of our tag management platform
• GTM of new features/functionality
• Integration of current offering with sister products/features

How your success will be measured:

• Delivering on target while understanding business needs
• Measuring the revenue growth directly created by new offerings and functionality
• Contributing at least one R&D project per quarter

You will be closely collaborating with the following teams:

• Engineering
• Product Management
• BI/Analytics
• Account Management/Sales

What we’re looking for:

• Minimum 3 years experience product managing an adtech product
• Strong understanding of web analytics, tag-firing logic, and performance implications
• Hands-on experience with tag management solutions, preferably Google Tag Manager, including GTM custom templates, variables, triggers, and data layer implementations
• Experience with debugging tools (e.g., Chrome DevTools, Tag Assistant) a plus
• Understanding of privacy and compliance standards (GDPR, CCPA) and their impact on tracking/tagging
• Experience with DSP, DMP, SSP, ad server, or any other kind of programmatic/adtech product
• Analytical approach to products and features with a strong focus on growing revenue
• Strong technical background with the ability to write SQL for analysis
• Ability to simplify complexities for non-engineers (sales, marketing, clients)
• Decipher and eliminate ambiguities to drive clear, use case-backed requirements
• Must be able to work East Coast U.S. hours (9am-6pm EST)

Preferred experience/knowledge:

• Experience with health marketing
• Understanding of data providers and identity solutions/concepts
• Knowledge of BI platforms

What we’ll give to you:

• Comprehensive healthcare with medical, dental, and vision options, and 100%-paid life & disability insurance
• 401(k) Match
• Generous paid vacation and sick time
• Paid parental leave & adoption assistance
• Annual tuition assistance
• Better Yourself Wellness program
• Group volunteer opportunities and fun events
• A referral bonus program -- we love hiring referrals here at PulsePoint

And there’s a lot more!

Follow us on Glassdoor to learn more about what it’s like to work at PulsePoint!

WebMD and its affiliates is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.