Vice President, National Sales & New Market Development

Work at Purchasing Power

Position: Vice President, National Sales & New Market Development

Location: Atlanta, Ga OR East Coast U.S.A. /Hybrid work model

Who Are We: Purchasing Power (corp.purchasingpower.com)

We are an Atlanta-based voluntary benefit company offering an industry-leading employee purchase program for brand-name consumer products, online education services and travel offerings through convenient payroll deduction, helping employees achieve financial flexibility.

The Opportunity: The Vice President of National Sales and New Market Development will be responsible for driving new business revenue growth for Purchasing Power through partner channels, direct sales and alternative channels. The role will grow and oversee a dynamic sales team focused on expanding client acquisition across various market segments, including commercial employers, public sector employers, unions, and associations. This leader will drive revenue growth by developing, implementing, and optimizing sales strategies across brokers, platforms, and influencer networks. The role requires a strategic thinker with strategic sales capabilities, and proven track record of driving results, building partnerships, and leading high-performing teams in a fast-paced environment.

What You Will Do:

1. Sales Strategy & Execution

• Develop and lead the overall sales strategy to drive new client acquisition and revenue growth
• Establish key performance indicators (KPIs) and benchmarks to track progress against strategic objectives, ensuring accountability across the team
• Identify and pursue new market opportunities across diverse segments (commercial employers, public sector employers, unions, associations) to expand the company’s footprint
• Implement innovative approaches to sales across multiple channels; leveraging broker partners, platforms, direct sales, influencer partnerships, and alternative distribution channels to optimize reach and conversion rates

2. Team Leadership & Development

• Develop, lead, mentor, and inspire a high-performing sales team, fostering a culture of accountability, continuous learning, and excellence
• Collaborate with HR to recruit top talent, and provide ongoing training and development opportunities to enhance team capabilities and drive career growth
• Provide coaching and feedback to improve team performance, setting clear goals, and offering support in overcoming challenges
• Cultivate a collaborative environment across departments, ensuring alignment with marketing, product, and client success teams

3. Market Development & Relationship Building

• Establish and strengthen relationships with key industry influencers, stakeholders, and potential partners to extend market reach and drive new client acquisition
• Develop partnerships with channels that align with organizational goals, such as commercial organizations, public sector entities, unions, and associations
• Represent the company at industry events, conferences, and meetings, positioning the company as a leader in the field and identifying new sales opportunities

4. Revenue & Growth Accountability

• Set and meet quarterly and annual revenue targets, ensuring alignment with the company’s financial goals and growth objectives
• Manage the sales pipeline, forecasting revenue growth and implementing strategies to address any gaps
• Develop and manage the sales budget, ensuring that resources are allocated effectively to maximize impact and drive growth
• Regularly report to executive leadership on sales performance, market trends, and competitive landscape, providing insights for data-driven decision-making

5. Market Insights & Strategy Development

• Monitor market trends, competitor activities, and industry developments to inform the company’s sales and market development strategy
• Work with sales enablement and marketing teams to ensure the company’s offerings align with market demands and address client needs
• Use data and insights to identify new product opportunities and market segments, positioning the company to stay ahead of trends and capture emerging opportunities

The Experience You Will Bring:

• Bachelor’s degree in Business, Marketing, or related field; MBA or advanced degree preferred
• 10 years of experience in sales leadership roles, with a track record of success in driving growth, preferably in a B2B environment; Background in sales and business development in the employer market is preferred
• Experience in the employer sales market working with broker partners and key benefit administration partners
• Proven experience managing a diverse sales team across multiple market segments
• Strong understanding of market development, partnership building, and the nuances of multiple channels and segments
• Experience using Microsoft Office
• Excellent communication, negotiation, and relationship-building skills
• Data-driven mindset, with the ability to leverage analytics to inform decision-making and improve outcomes
• Strategic thinker with a hands-on approach, capable of executing both at a high level and in day-to-day operations
• Ability to travel 60% of the time

Your Well Being:

• Hybrid work model (Onsite/Offsite)
• Comprehensive benefits: medical, dental, vision, company paid Basic Life/AD&D
• 401k Retirement Plan
• Flexible PTO
• Career Development
• Employee Purchase Program

What We Stand For:

• We act with intensity, urgency and a passion for supporting our customers and growing our business. We strive for excellence.
• We hold ourselves accountable and expect it of each other. We attack problems with a positive “can do” attitude. We do what we say we’ll do.
• We deliver as one team, working together with integrity, respect, trust, transparency, and fun. We are better because we work here.
• We believe our unique diversity and authenticity makes us a better company, allows us to be our best selves and is a competitive advantage.
• We exhibit innate curiosity and creativity to innovate and reimagine how things can be done. We ask, is there a better way?

Purchasing Power is an equal opportunity employer. At Purchasing Power, we make all employment decisions, which include hiring, promoting, transferring, demoting, evaluating, compensating and separating, without regard to sex, sexual orientation, gender identity, race, color, religion, age, national origin, pregnancy, citizenship, disability, service in the uniform services, or any other classification protected by federal, state or local law.