What are the responsibilities and job description for the Marketing Specialist position at PureTek Group?
Company Overview:
PureTek Group is a premier EduTainment design firm dedicated to creating modern, high-tech systems for dynamic spaces in educational institutions. We specialize in designing and implementing cutting-edge technology for theaters, broadcasting studios, Esports arenas, immersive athletic facilities, interactive media centers, and more. Our mission is to inspire students and empower educators with professional-grade technology, intuitive systems, and practical curricula that enhance educational experiences.
Position Overview:
We are seeking a creative and detail-oriented Marketing Specialist to join our team. This role is critical in promoting our innovative solutions and driving engagement with current and potential clients. The ideal candidate will have a passion for creating impactful marketing strategies, producing high-quality content, and building meaningful partnerships with industry leaders.
Key Responsibilities:
- Develop and execute marketing strategies to promote PureTek Group’s products, services, and brand.
- Create and manage engaging content for blogs, social media, email campaigns, and marketing materials.
- Manage social media accounts, monitor engagement, and grow online presence.
- Conduct market research and competitor analysis to refine strategies and identify opportunities.
- Collaborate with cross-functional teams to align branding and messaging.
- Plan and execute marketing campaigns, events, webinars, and trade shows.
- Analyze campaign performance and provide actionable insights using tools like Google Analytics.
- Ensure consistent branding across all materials and digital platforms.
- Build and nurture strategic partnerships with industry professionals and leaders.
- Maintain and report on marketing KPIs, metrics, and dashboards to track success.
Qualifications:
- Proven experience in marketing, communications, or a related field.
- Strong understanding of content creation, social media management, and digital marketing strategies.
- Proficiency in marketing tools such as HubSpot, Google Analytics, or similar platforms.
- Excellent writing and editing skills with keen attention to detail.
- Strong interpersonal and relationship-building skills to foster strategic alliances.
- Ability to manage multiple projects in a fast-paced environment while meeting deadlines.
- A background in the technology or education industry is a plus.
Why Join PureTek Group?
- Be part of an innovative company that’s redefining the intersection of technology and education.
- Opportunity to work on dynamic, high-profile projects that impact learning environments across the country.
- Collaborative and supportive team culture with opportunities for professional growth.
- Competitive salary and benefits package.
- Flexible on-site or in-office work environment.
How to Apply:
If you’re an ambitious and creative marketing professional with a passion for technology and education, we’d love to hear from you! Please submit your resume and cover letter via really.
Job Type: Full-time
Pay: $65,000.00 - $85,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Ability to Commute:
- Boonton Township, NJ 07005 (Required)
Work Location: In person
Salary : $65,000 - $85,000