What are the responsibilities and job description for the Sr. Affiliate Manager position at Purple Orange Digital Communications?
LEAD AGENCY AFFILIATE PRACTICE - Trains, coaches, and develops team members by leading the agency’s affiliate marketing and commerce media effort with the goal to successfully execute effective ROI-driven marketing campaigns. Serves as a conduit for communications upward and downward, maintains morale with team and is viewed as a reliable, go-to person. Comfortable with team delegation; clearly setting expectations, clarifying boundaries, and ensures clear work assignments. Can lead team through difficult and stressful situations while keeping others motivated.
CLIENT SERVICE AND COMMUNICATION - Consistently provides superior client service, acts as a point of contact, and escalates issues or key risks as appropriate. Works with teams to ensure client develops trust in our team by overseeing client outputs and communication are delivered in the Purple Orange way. Develops and nurtures excellent relationships, reflected in very high client satisfaction and retention rates.
REPORTING AND ANALYSIS – Uses data strategically and nimbly; all analysis or data shared to clients from team is consistently accurate and precise. Consistently draws relevant and accurate conclusions using data to identify trends, analyze campaigns, and provide client insights and recommendations to reach or exceed goals. Performs routine sales projections for client programs and for individual opportunities to support recommendations to clients backed back clear KPI’s. Able to coach others across all of these areas as well.
ACCOUNT STRATEGY & EXECUTION – Manages successful client programs by developing effective strategies and tactical plans for achieving client’s goals and objective. Prioritizes tactics to align with the client’s goals and proactively adjusts goals when necessary. Oversees efficiencies across all deliverables to maximize clients’ spend and managed revenue. Consistently demonstrates intellectual curiosity; challenging the status quo, regularly pitching new, or out of box pub dev or campaign opportunities.
PORTFOLIO MANAGEMENT - Manages multiple campaigns, at 75% full ownership, with solid organizational skills and the ability to focus on and prioritize tasks based on client objectives. Has full grasp of each clients' SOW, delivering what is due under terms; maintains ability to identify new opportunities to drive client success while conjunctively identifying possible goal misalignments, getting to the root of an issue, and bringing solutions to resolve.
Some travel is required for client meetings or other internal meetings, conferences, etc.
Candidate Qualifications.
- Has strong internal motivation to get the job done and done well, with no room for errors.
- Only provides superior results for clients and unsurpassed customer service.
- Recognizes the importance of being engaged in their work and keeping clients engaged.
- Possesses mature and measured judgment, and the ability to solve problems on their own.
- Has incredible attention to detail and is capable of multi-tasking and coordinating several
- projects at once.
- Possesses superior written and verbal communication skills.
- Displays accountability, always meeting deadlines and keeping commitments.
- Knows how to collaborate with team members in a remote environment.
- Practices effective questioning and exhibits a level of executive presence with team and
- clients.
- Has confidence, poise, and eloquence in client meetings and difficult situations.
- Interest in coaching direct reports and enjoys seeing their team succeed.
- Thrives in a fast paced environment and enjoys bringing order to chaos.
- Prioritizes competing objectives and manages time with skill.
- Works independently with minimal supervision.
Required Skills.
- 5-8 years of online marketing, e-commerce, or affiliate marketing experience required.
- Direct affiliate marketing experience (in-house, agency, network) required.
- Knowledge of Affiliate Networks or SaaS platforms (ShareASale, Commission Junction,
- Impact, etc.) required.
- Bachelor’s degree or equivalent work experience.
- Ability to travel up to 10%.
- Advanced Excel capabilities and comfortable with formatting, formulas, customizing.
- reports, etc.
- Working knowledge of HTML, a plus.
- Previous experience managing and motivating direct reports, a plus.
Salary : $70,000 - $90,000