Global MarTech Operations Analyst- Trials

Description

What makes us Qlik?

A Gartner® Magic Quadrant™ Leader for 14 years in a row, Qlik transforms complex data landscapes into actionable insights, driving strategic business outcomes. Serving over 40,000 global customers, our portfolio leverages pervasive data quality and advanced AI/ML capabilities that lead to better decisions, faster.

We excel in integration and governance solutions that work with diverse data sources, and our real-time analytics uncover hidden patterns, empowering teams to address complex challenges and seize new opportunities.



The “Global MarTech Operations Analyst” Role

The Global MarTech Operations role is a key contributor to the overall lead management process and the management of tech stack utilized by Marketing Operations, Marketing, Demand Centre (BDR) and Sales teams. This role will be working across different business units.

In this role, you will be supporting the architecture and automation processes for our Product Trial offering. Our tech stack include but not limited to CRM, marketing automations, lead routing and assignment, sales prospecting and engagement, chat engagement, and predictive/scoring/profiling engine. This role focuses on enabling seamless data flow, maintaining effective trial nurture programs and driving cross-functional collaboration to ensure the success of our product trials. In this role, you will work closely with MarTech SMEs, IT, marketing, Business Units, sales and the CSO to support strategic initiatives and deliver measurable results.

What makes this role interesting?

• Be part of the team that effect change in the business resulting in productivity gains and pipeline generation
• Continuous learning on the technological advancements and the opportunity to apply the fast-evolving AI capabilities in our tech stack and business processes
• Expand your business network through cross-functional initiatives
  
  

Here’s How You’ll Be Making An Impact

• Maintain and optimise the Trial architecture across Marketo, SFDC and other relevant systems
• Ensure accurate and efficient data synchronization between Marketo, SFDC, and other integrated systems
• Conduct regular data audits to ensure the accuracy and completeness of trial-related information across all systems
• Maintain and optimise automated Trial workflows in alignment with the lead and customer lifecycle
• Build, maintain and optimise Trial email nurture automations in Marketo to nurture Trial participants, driving engagement and conversion to customers
• Collaborate with business units and marketing to build programs that deliver relevant content based on trial engagement and behavioural data
• Collaborate with IT and other technical teams to implement system enhancements that improve the Trial experience
• Collaborate with IT to address technical challenges, ensuring that automations align with broader system requirements
• Analyse Trial data to identify trends and areas for improvement, providing actionable recommendations to stakeholders
• Continuously evaluate and improve Trial-related systems, automations and processes to support business goals
• Monitor daily operations to ensure systems are working as designed
• Troubleshoot user and data issues related to the tech stack
  
  

We’re Looking For a Teammate With

• Excellent project management and organisational skills
• Ability to demonstrate analytical and problem-solving skills
• Proven ability to prioritize, work independently within a fast-paced environment
• Self-driven with ability to work independently, but works well as part of a larger group
• Excellent verbal, written and communication skills
• Strong attention to detail
• Experience training users on usage of technologies and generating documentation for process flows
• Ability to work cross-functionally between teams (IT, marketing, sales, marketing operations)
• Strong knowledge of the lead lifecycle and customer journey
• Experience with B2B SaaS, Trial processes and customer lifecycle marketing
• Strong knowledge of marketing automation (Marketo preferred)
• Strong knowledge of webinar/events platforms (On24 and similar)
• Strong knowledge of CRM (Salesforce.com preferred)
• Good working knowledge of lead management, inbound and outbound processes
• Drive to learn and establish self as subject matter expert on multiple marketing technologies
• Languages: Business level English mandatory, other relevant languages would be an advantage
  
  

The location for this role is:

King of Prussia, PA; Waltham MA, or Barcelona, Spain

Apply now and help change how the world transforms complex data landscapes into actionable insights and turns complex data challenges into new opportunities!

More About Qlik And Who We Are

Find out more about life at Qlik on social: Instagram, LinkedIn, YouTube, and X/Twitter, and to see all other opportunities to join us and our values, check out our Careers Page.

What else do we offer?

• Genuine career progression pathways and mentoring programs
• Culture of innovation, technology, collaboration, and openness
• Flexible, diverse, and international work environment
  
  

Giving back is a huge part of our culture. Alongside an extra “change the world” day plus another for personal development, we also highly encourage participation in our Corporate Responsibility Employee Programs

The anticipated base salary range for this role is $ 82,910.00 USD MIN – $ 103,630.00 USD MAX per year. Final compensation offered by Qlik will be based on factors such as the candidate’s location, job-related skills, education, experience, and other business and organizational needs. Qlik offers a comprehensive benefits package.

Qlik is an Equal Opportunity/Affirmative Action Employer. We are committed to fostering a workplace that is diverse, equitable and inclusive.

Qualified applicants will receive consideration for employment without regard to actual or perceived: race, color, religion, sex, sexual orientation, gender identity, pregnancy and related medical conditions, genetic information, national origin, age, marital status, protected veteran status, disability status or any other characteristic protected by applicable law. For United States applicants and employees, go to the US Department of Labor’s website to review the Equal Employment Opportunity Posters, including the “Know Your Rights” and “Pay Transparency Nondiscrimination” posters.

If you need assistance applying for a role due to a disability, please submit your request via email to accessibilityta @ qlik.com. Any information you provide will be treated according to Qlik’s Recruitment Privacy Notice. Qlik may only respond to emails related to accommodation requests.

Qlik is not accepting unsolicited assistance from search firms for this employment opportunity. Please, no phone calls or emails. All resumes submitted by search firms to any employee at Qlik via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Qlik. No fee will be paid in the event the candidate is hired by Qlik as a result of the referral or through other means.