What are the responsibilities and job description for the Freelance Art Director position at Quad?
The Art Director is expected to possess an aptitude for creating and ideating strong graphic design concepts. Working directly with the client and support staff, the Art Director must bring to life ideas that support client initiatives and goals. The Art Director must understand and be aware of the Quad production/design capabilities/processes, and a knowledge of industry standards and practices related to Graphic Arts in retail. The Art Director must have the ability to multi-task and work with the client to coordinate project flow and deadlines. Additionally, the Art Director must have the experience/ability/maturity to read, understand, and work with client data to fulfill his/her role.
Responsibilities:
- Oversee the concept, design and execution of retail advertising (e-commerce, direct mail, ROP, circular, etc.) with a priority in e-commerce experience.
- Ensure concept/design consistency across client initiatives and mediums
- Work in a client-facing capacity in tandem with client services to understand business needs and execute appropriately
- Assist in project and/or client customer service needs
- Must have strong project management skills, ability to think strategically and manage multiple priorities, anticipate demands, coordinate stringent deadlines and properly estimate time for work
Qualifications:
Appropriate education and/or experience may be substituted on an equivalent basis
- Experience in a Photo Studio E-Commerce Setting
- General advertising, marketing, media terminology and processes
- Knowledge of POS and store signage
- Expert familiarity with visual design process and visual design principles
- Demonstrates the ability to perform well and remain organized under pressure and tight deadlines
- Proficiency in all Mac-based, industry-standard software programs including, but not limited to, InDesign, Photoshop and Illustrator.
- Proactive, appropriate and timely communication skills across department, agency and clients
- Adapts as needed to clients’ needs, feedback and critiques
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