Social Media & Influencer Team Manager

quench Agency, a full service advertising agency that is focused on the food and beverage industry, is a division of Pavone Group, Inc. We are looking for an ambitious and talented Social Media & Influencer Team Manager to join the team.

The social media and influencer team manager works to develop or expand social media content strategies for clients across social networks and platforms. This person is part copywriter and/or designer, part community manager, part online trend tracker and part creative multimedia storyteller. And is as much a visionary as a practitioner.

DUTIES/RESPONSIBILITIES

STRATEGIC OVERSIGHT AND DEVELOPMENT

• Participate in strategy development initiatives for clients and new business.
• Provide thought leadership and drive innovation across the various agency accounts.
• Deliver compelling competitive analysis, audience analysis, industry trends and client-facing and internal direction.
• Develop influencer strategies and manage oversight of influencer programs.

CLIENT OVERSIGHT AND DEVELOPMENT

• Earn and keep clients’ respect/confidence as a trusted advisor .
• Create analyses to make powerful recommendations to clients.
• Acquire basic knowledge of, and be conversant in, each client’s business model basics, key issues and competitive situation.
• Understand client budgets.
• Ensure that client stories are told to the online community in a fresh and interesting way.
• Concept and write in a wide variety of styles that are on strategy, that reflect a brand’s personality and that corresponds to the client’s budget and time constraints.

TEAM OVERSIGHT AND DEVELOPMENT

• Responsible for understanding the broader client and company business objectives, setting an example of policy, managing sensitive and challenging issues.
• Manage and lead a team of social strategists, community managers, and influencer managers.
• Facilitate team members’ education and professional development.

DEPARTMENT OVERSIGHT

• Recommend process improvements when necessary.
• Ensure adherence to company and industry regulations to preserve risk of the agency and remain compliant at all times.
• Ensure influencers follow contract guidelines and commitments.
• Ensure team follows vendor contract guidelines and processes.
• Ensure any and all waivers are completed and executed prior to shoots.
• Review and update social media and influencer policies.
• Coordinate with the Sr. Director of Integrated Communications what social media and/or influencer information should be shared with the agency.

SKILL AND QUALIFICATIONS

• At least 3-5 years of experience in Social Media serving clients.
• Minimum 1-2 years experience managing people/teams
• Proficiency with social media tools and platforms, particularly with back end
• Experience working within an agency setting, collaborating with Account, Project Management and Creative teams